预计 2023 年至 2031 年期间,冷冻甜点市场将实现 7% 的复合年增长率。由于产品创新和战略举措的不断增加,冷冻甜点市场正在增长。
冷冻甜品市场分析
- 冷冻甜点制造商在产品创新方面投入了大量资金,以满足目标客户群和日益增长的消费者需求。产品创新有助于公司扩大其影响力并在国际市场上获得超越竞争对手的优势。
- 具有健康益处的冷冻甜品越来越受到消费者的青睐。过去几年,消费者愿意花钱购买声称具有健康益处的冷冻甜品,例如富含脂质、维生素和其他营养成分的营养酸奶和所谓的无乳酸奶。
- 全球冷冻甜点市场呈现蓬勃发展的趋势,这归因于多种因素,例如消费者偏好的变化、可支配收入的增加以及多种冷冻甜点的推出。
冷冻甜品市场概况
- 冷冻甜点是将液体、半固体和固体原料冷冻制成的甜点。冷冻甜点有多种类型、质地、稠度和口味,为消费者提供多种选择,包括冰淇淋、冷冻酸奶、意式冰淇淋、果汁冰糕、蛋奶冻和无奶制品。
- 可支配收入增加、消费者偏好改变、新产品推出以及对低糖和低热量甜点的需求激增等因素推动了冷冻甜点市场的发展。
- 人们对健康的关注导致了更新口味和更健康的多样化甜点的产生。
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冷冻甜点市场:战略洞察
复合年增长率(2023 - 2031)7%- 2023 年市场规模
XX 百万美元 - 市场规模 2031
美元 XX 百万美元
市场动态
- 主要市场参与者不断发展的营销策略
- 冷冻食品需求不断增长
- 无糖冷冻甜点需求不断增长
- 电子商务渠道对冷冻食品的需求不断增加
关键人物
- 雀巢公司
- 通用磨坊公司
- 泰森食品公司
- 蓝贝尔奶油厂
- 联合利华
- 明治控股有限公司
- 亿滋国际
- 卡夫亨氏公司
区域概况
- 北美
- 欧洲
- 亚太
- 南美洲和中美洲
- 中东和非洲
市场细分
- 冰淇淋
- 酸奶
- 蛋糕和松饼
- 无糖
- 传统的
- 超市和大卖场
- 便利店
- 网上零售
- 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。
冷冻甜点市场驱动因素和机遇
主要市场参与者不断增长的营销策略有利于市场
冷冻甜品市场的增长可以归因于数字营销和网红推广,这使企业能够扩大其覆盖范围并改善消费者的互动和参与度。有针对性的营销和客户保留活动从业者通常依靠数字化来推广他们的产品并为潜在客户推荐个性化和合适的产品。由于购买的冲动性,消费者往往会出于渴望和即时愿望而购买冷冻甜品。消费者通常通过超市、便利店和在线平台等多种零售店购买冷冻甜品。
冷冻甜品线上销售不断攀升,利好市场
电子商务的出现导致人们购物和购买食品的方式发生了巨大变化。消费者更喜欢在线零售平台购买冷冻食品。由于全球便利店和杂货店关闭,食品和饮料的在线销售在 COVID-19 疫情期间大幅增长。根据美国冷冻食品协会的数据,2021 年冷冻食品的在线销售额增长了 75%。因此,通过电子商务平台销售冷冻甜点的不断增长预计将为冷冻甜点市场创造丰厚的机会。
冷冻甜品市场细分分析
有助于得出冷冻甜点市场分析的关键部分是产品类型、类别和分销渠道。
- 根据产品类型,市场分为冰淇淋、酸奶、蛋糕和松饼等。
- 根据类别,冷冻甜点市场分为无糖和传统两种。
- 根据分销渠道,市场分为超市和大卖场、便利店、在线零售和其他。
冷冻甜点市场份额按地区分析
- 冷冻甜点市场报告对五个主要地理区域进行了详细分析,包括当前和历史市场规模以及 2021 年至 2031 年的预测,涵盖北美、欧洲、亚太、中东和非洲以及南美洲和中美洲。
- 每个地区进一步细分为各个国家。本报告提供 18 个国家的分析和预测,涵盖冷冻甜点市场动态,例如影响区域市场的驱动因素、趋势和机会。
- 此外,该报告还涵盖了波特五力分析,其中涉及影响这些地区冷冻甜点市场的主要因素的研究。
冷冻甜品市场新闻及最新发展
冷冻甜品市场通过收集一手和二手研究后的定性和定量数据进行评估,其中包括重要的公司出版物、协会数据和数据库。以下列出了冷冻甜品市场的一些发展情况:
- 联合利华将于 2022 年推出 19 款全新冷冻食品。(来源:联合利华/新闻稿/2022 年 1 月)
- Oatly 推出新款冷冻燕麦棒。Oatly Group AB 宣布推出其最新产品创新——Oatly 非乳制冷冻甜点棒。(来源:Oatly/新闻稿/2021 年 11 月)
- CitraPac 将推出冷冻酸奶甜点系列。CitraPac 将在其 Nature's Premium 品牌下推出一条新的冷冻酸奶甜点产品系列。(来源:CitraPac/新闻稿/2024 年 4 月)
冷冻甜点市场报告覆盖范围和交付成果
“冷冻甜点市场规模和预测(2021-2031)”对以下领域进行了详细的市场分析:
- 冷冻甜点市场规模及全球、区域和国家层面所有主要细分市场的预测
- 冷冻甜点市场趋势以及市场动态,如驱动因素、限制因素和关键机遇
- 详细的波特五力分析和 SWOT 分析
- 冷冻甜点市场分析涵盖主要市场趋势、全球和、主要参与者、法规和最新市场发展
- 行业格局和竞争分析,涵盖市场集中度、热图分析、知名参与者以及冷冻甜点市场的最新发展
- 详细的公司简介
冷冻甜点市场报告范围
报告属性 | 细节 |
---|---|
2023 年的市场规模 | XX 百万美元 |
2031 年市场规模 | XX 百万美元 |
全球复合年增长率(2023 - 2031) | 7% |
史料 | 2021-2022 |
预测期 | 2024-2031 |
涵盖的领域 | 按产品类型
|
覆盖地区和国家 | 北美
|
市场领导者和主要公司简介 |
|
- 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。
- Historical Analysis (2 Years), Base Year, Forecast (7 Years) with CAGR
- PEST and SWOT Analysis
- Market Size Value / Volume - Global, Regional, Country
- Industry and Competitive Landscape
- Excel Dataset
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
Frequently Asked Questions
Some of the customization options available based on request are additional 3–5 company profiles and country-specific analysis of 3–5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation, as our team would review the same and check the feasibility.
The report can be delivered in PDF/Word format, we can also share excel data sheet based on request.
Nestle SA, General Mills Inc, Tyson Foods Inc, Unilever, and Meiji Holdings Co Ltd, among others are the leading players operating in the frozen dessert market.
Increasing demand for sugar-free frozen dessert is anticipated to play a significant role in the frozen dessert market in the coming years.
The global frozen dessert market is estimated to grow at a CAGR of 7% during the forecast period 2023-2031.
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The List of Companies
1. Baskin Robbins LLC
2. Bassetts Ice Cream
3. Conagra Brands, Inc.
4. Danone S.A.
5. Fonterra Group
6. General Mills, Inc.
7. Kellogg Company
8. London Dairy Co. Ltd.
9. Nestlé S.A.
10. Van's International Foods, Inc.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.