2031 年水果茶市场报告(细分市场、地域、动态、最新发展和战略洞察)

  • Report Code : TIPRE00010067
  • Category : Food and Beverages
  • No. of Pages : 150
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Fruit Tea Market Insights and Growth by 2031

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预计 2023-2031 年期间果茶市场的复合年增长率将达到 4%。消费者对更健康的饮料选择和独特风味体验的需求不断增长,这可能仍是市场的主要趋势。

 

水果茶市场分析:

 

  • 受快速城镇化和消费者对更加个性化、品种更丰富的饮料需求的推动,果茶市场呈现惊人的增长势头。这反映出消费者对健康、美味饮料的偏好日益增长。
  • 水果茶市场推出了多种注重健康的产品,满足了消费者对健康和健身日益增长的重视。
  • 企业开始提供更健康的选择,如零糖和其他草药饮品。这不仅能吸引更多的消费者,还能满足注重健康的市场需求。
  • 机遇包括扩大发展中国家的市场,这些国家的可支配收入较高,人们愿意在这些产品上投入更多。
  • 茶和果汁浓缩液市场参与者之间的合作以及创意产品可以吸引新的消费者群体,从而提高产品的市场渗透率。

 

水果茶市场概览

 

  • 水果茶是通过在热水中发酵或煮沸草药、香料、水果或其他植物制成的。
  • 果茶含有高水平的抗氧化剂,被视为与水果类似的食物。这种茶可以满足全球许多消费者的功能对话。
  • 目前,抗氧化剂已成为最佳的保健产品之一。氧化剂会影响衰老的外观。控制抗氧化剂有助于改善肤色。
  • 果茶可以提供大量的维生素C,这被认为对控制胆固醇和癌症糖水平有许多独特而强大的益处。

 

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水果茶市场:战略洞察

水果茶市集
  • Fruit Tea Market
    复合年增长率(2023 - 2031)
    4%
  • 2023 年市场规模
    XX 百万美元
  • 市场规模 2031
    美元 XX 百万美元

市场动态

增长动力
  • 电子商务行业的增长
未来趋势
  • 消费者对更健康的饮料选择和独特的风味体验的需求日益增加
机会
  • 产品创新和可持续性

关键人物

  • R. Twining 有限公司
  • Harney & Sons 精品茶
  • 联合利华
  • 塔塔消费品有限公司
  • 莫尔森库尔斯饮料公司
  • 海恩·塞莱斯蒂尔
  • 比奇洛茶叶公司
  • 迪尔玛锡兰茶有限公司
  • 蒂斯塔茶
  • 哈罗盖特贝蒂斯和泰勒有限公司

区域概况

Fruit Tea Market
  • 北美
  • 欧洲
  • 亚太
  • 南美洲和中美洲
  • 中东和非洲

市场细分

Fruit Tea Market产品形式
  • 粉末
  • 即饮
  • 速溶预混料
Fruit Tea Market产品类型
  • 传统的
  • 加糖
  • 不加糖
  • 调味
Fruit Tea Market分销渠道
  • 超市和大卖场
  • 专卖店
  • 网上零售
  • 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。

 

 

水果茶市场的驱动因素和机遇

 

 

电子商务行业的增长

 

  • 不断发展的电子商务和在线订购平台正在推动水果茶行业的发展,并帮助企业接触更广泛的受众并更好地服务于消费者群体。
  • 由于电子商务平台的一系列技术发展,市场正在不断扩大,包括利用分析工具来更好地了解客户偏好、订单趋势和高峰需求时期。
  • 此外,它还使市场参与者能够改进他们的产品和促销策略,保证他们的竞争力和对不断变化的消费者模式的适应性,从而培育良好的市场前景。
  • 电子商务使消费者能够在家中或办公场所方便地订购、计划配送和浏览产品菜单,从而促进了市场扩张。
  • 此外,由于它消除了亲自访问商业街机构的需要,这种便利非常适合许多客户忙碌和快节奏的生活方式,减少了等待时间并提高了客户满意度,所有这些都支持了市场的发展。

 

产品创新与可持续性

 

  • 将异国水果或当地水果与茶混合提供了口味创新的巨大空间,使其成为饮料行业最有趣和最赚钱的部分之一。
  • 随着消费者变得越来越挑剔,并且不断渴望新的口味体验,果茶提供了一系列创意可能性。当今增长最快的领域之一是可持续性,我们可以看到茶和塑料是相互矛盾的。
  • 整个茶行业都致力于适应消费者日益增长的需求。在这方面,从植物到包装的包装、来自可持续农场的符合道德标准的原料、公平贸易主张以及天然甜味剂(水果和植物)协同作用为品牌创造了价值主张,同时向注重健康和可持续发展的消费者可靠地传达了其真实性。
  • 与此同时,通过节水节能的加工创新,果茶市场也将被极大程度地颠覆。

 

水果茶市场报告细分分析

 

全球水果茶市场的范围根据产品形式、产品类型和分销渠道进行细分。

  • 根据产品形态,果茶市场分为粉末、即饮和速溶预混料。
  • 根据产品类型,市场分为传统、加糖、不加糖和调味。
  • 根据分销渠道,市场分为超市和大卖场、专卖店、在线零售和其他。

 

水果茶市场份额按地区分析

 

  • 水果茶市场报告包括对五大地理区域的详细分析,包括当前和历史市场规模以及 2021 年至 2031 年的预测,涵盖北美、欧洲、亚太地区 (APAC)、中东和非洲 (MEA) 以及南美洲和中美洲。
  • 每个地区进一步细分为各个国家。本报告提供 18 个国家的分析和预测,涵盖水果茶市场动态,例如影响区域市场的驱动因素、趋势和机会。
  • 此外,该报告还涵盖了波特五力分析,其中涉及影响这些地区水果茶市场的主要因素的研究。

 

水果茶市场报告范围

报告属性细节
2023 年的市场规模XX 百万美元
2031 年市场规模XX 百万美元
全球复合年增长率(2023 - 2031)4%
史料2021-2022
预测期2024-2031
涵盖的领域按产品形态
  • 粉末
  • 即饮
  • 速溶预混料
按产品类型
  • 传统的
  • 加糖
  • 不加糖
  • 调味
按分销渠道
  • 超市和大卖场
  • 专卖店
  • 网上零售
覆盖地区和国家北美
  • 我们
  • 加拿大
  • 墨西哥
欧洲
  • 英国
  • 德国
  • 法国
  • 俄罗斯
  • 意大利
  • 欧洲其他地区
亚太
  • 中国
  • 印度
  • 日本
  • 澳大利亚
  • 亚太其他地区
南美洲和中美洲
  • 巴西
  • 阿根廷
  • 南美洲和中美洲其他地区
中东和非洲
  • 南非
  • 沙特阿拉伯
  • 阿联酋
  • 中东和非洲其他地区
市场领导者和主要公司简介
  • R. Twining 有限公司
  • Harney & Sons 精品茶
  • 联合利华
  • 塔塔消费品有限公司
  • 莫尔森库尔斯饮料公司
  • 海恩·塞莱斯蒂尔
  • 比奇洛茶叶公司
  • 迪尔玛锡兰茶有限公司
  • 蒂斯塔茶
  • 哈罗盖特贝蒂斯和泰勒有限公司
  • 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。

 

 

水果茶市场新闻及最新动态:

 

水果茶市场通过收集一手和二手研究后的定性和定量数据进行评估,其中包括重要的公司出版物、协会数据和数据库。以下是市场创新、业务扩展和战略发展列表:

  • 莫尔森库尔斯饮料公司宣布,备受期待的 Peace Hard Tea™ 系列浓烈而充满活力的硬茶,专为 21 岁以上的消费者精心打造,现已正式在美国东南部地区的当地便利店和零售商处发售。Peace Hard Tea 的推出标志着莫尔森库尔斯与可口可乐公司合作的最新创新,为消费者带来了他们一直期待的硬茶。Peace Hard Tea 非常适合那些想要抛开常规、发挥主角能量的人。硬茶酒精度为 5%,有三种口味:Freedom of Peach、Really Really Razzy 和 More Peace More Lemon。(来源:莫尔森库尔斯饮料公司,新闻稿,2023 年 9 月)

 

水果茶市场报告覆盖范围和交付成果

 

“水果茶市场规模和预测(2021-2031)”对以下领域进行了详细的市场分析:

  • 范围内涵盖的所有主要细分市场的全球、区域和国家层面的果茶市场规模和预测
  • 水果茶市场趋势以及市场动态,如驱动因素、限制因素和关键机遇
  • 详细的 PEST/波特五力分析和 SWOT 分析
  • 水果茶市场分析涵盖主要市场趋势、全球和、主要参与者、法规和最新市场发展
  • 行业格局和竞争分析,涵盖市场集中度、热点图分析、知名参与者以及水果茶市场的最新发展
  • 详细的公司简介
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

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to country scope.

Frequently Asked Questions


What is the expected CAGR of the fruit tea market?

The global fruit tea market is estimated to grow above 4% during the forecast period 2024-2031.

What are the driving factors fruit tea market?

Growth of the e-commerce industry is one of the major factors driving the fruit tea market.

What are the future trends of the fruit tea market?

The increasing consumer demand for healthier beverage options and unique flavor experiences is likely to remain a key trend in the market.

Which are the leading players operating in the fruit tea market?

The leading players operating in the fruit tea market are R. Twining and Co Ltd, Harney & Sons Fine Teas, Unilever Plc, Tata Consumer Products Ltd, Molson Coors Beverage Co, Hain Celestial, The Bigelow Tea Co, Dilmah Ceylon Tea Co Plc, TIESTA TEA, and Bettys & Taylors of Harrogate Ltd.

What are the deliverable formats of the fruit tea market?

The report can be delivered in PDF/Word format, we can also share excel data sheet based on request.

What are the options available for the customization of this report?

Some of the customization options available based on request are additional 3–5 company profiles and country-specific analysis of 3–5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation, as our team would review the same and check the feasibility.

The List of Companies

1. Bettys and Taylors of Harrogate Ltd.
2. Dilmah Ceylon Tea Company PLC
3. Hain Celestial
4. Harney and Sons Fine Teas
5. Martin Bauer Group
6. Stash Tea
7. Tata Consumer Products
8. The Bigelow Tea Company
9. TIESTA TEA
10. Unilever

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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