Functional Beverages Market | 2031 Strategic Insights
功能性饮料市场规模预计将从 2023 年的 1547.5 亿美元增至 2031 年的 2610.4 亿美元。预计 2023-2031 年期间,该市场的复合年增长率将达到 6.6%。健康意识的增强可能仍是功能性饮料市场的主要趋势。
功能性饮料市场分析
功能性饮料市场分析显示,受不断变化的消费者偏好、技术进步以及健康和保健趋势的推动,功能性饮料市场呈现蓬勃发展的动态格局。消费者的健康意识不断增强,对提供基本补水以外的功能性益处的饮料的需求激增。这包括强化维生素、矿物质、抗氧化剂、益生菌和其他生物活性成分的饮料,以支持特定的健康目标,如增强能量、支持免疫、消化健康和减轻压力。市场趋势表明,人们正转向使用天然成分、最低限度加工、采购和制造实践透明的清洁标签产品。
功能性饮料市场概况
近年来,随着消费者越来越意识到功能性饮料的健康益处,功能性饮料市场经历了显着增长。除了基本的补水功能外,功能性饮料还提供额外的健康益处,例如提高能量、认知功能、免疫力或体重管理。这些饮料中注入了维生素、草药、矿物质或其他成分,以促进健康。推动功能性饮料市场增长的关键因素之一是对方便和随时可用的健康解决方案的需求不断增长。忙碌的生活方式和对健康的日益关注促使消费者寻找不仅味道好而且还具有功能益处的饮料。这种趋势导致了各种功能性饮料的发展,包括能量饮料、运动饮料、强化水以及即饮茶和咖啡。
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功能性饮料市场:
复合年增长率(2023 - 2031)6.6%- 2023 年市场规模
1547.5 亿美元 - 2031年市场规模
2610.4亿美元
市场动态
- 財政部
- 財政部
- 財政部
- 財政部
- 財政部
- 財政部
- 財政部
- 財政部
- 財政部
关键人物;主力;重要一员
- 百事可乐
- 可口可乐公司
- 雀巢
- 卡夫亨氏公司
- 通用磨坊公司
- 达能公司
区域概况
- 北美
- 欧洲
- 亚太
- 南美洲和中美洲
- 中东和非洲
市场细分
- 能量饮品
- 运动饮料
- 强化果汁
- 功能水
- 其他的
- 超市和大卖场
- 便利店
- 网上零售
- 其他的
- 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。
功能性饮料市场驱动因素和机遇
增强健康意识
人们越来越倾向于更健康的生活方式,这推动了人们对功能性饮料的需求,这些饮料不仅仅能补充水分。消费者越来越多地寻求能够提供额外健康益处的饮料,例如维生素、矿物质、抗氧化剂、益生菌和其他生物活性成分。这些功能性饮料被视为传统含糖饮料的更健康替代品,符合注重健康的消费者改善整体健康状况的选择。维生素和矿物质是支持各种身体功能的必需营养素,而抗氧化剂则有助于对抗体内的氧化应激和炎症。另一方面,益生菌通过将有益细菌引入消化系统来促进肠道健康和消化。
人们对健康和自我护理的兴趣日益浓厚
人们对健康和自我保健的日益关注极大地影响了消费者的偏好,导致对旨在支持特定健康目标的功能性饮料的需求激增。无论是提高能量水平、增强免疫系统、促进消化系统健康、控制体重还是减轻压力,消费者都在寻求能够提供与其健康目标相符的针对性功能益处的饮料。
功能性饮料市场报告细分分析
有助于得出功能性饮料市场分析的关键部分是产品类型和分销渠道。
- 根据产品类型,功能性饮料市场分为能量饮料、运动饮料、强化果汁、功能性水等。能量饮料在 2023 年占据了最大的市场份额。
- 根据分销渠道,功能饮料市场分为超市和大卖场、便利店、在线零售和其他。超市和大卖场部门在 2023 年占据了最大的市场份额。
功能性饮料市场份额按地区分析
功能饮料市场报告的地理范围主要分为五个地区:北美、亚太地区、欧洲、中东和非洲、南美/南美和中美。
由于人口增长和食品饮料行业的蓬勃发展,北美功能性饮料市场正在显著增长。北美注重健康和健身的人数不断增加,增加了对功能性产品的需求,影响了菜单上的所有元素;饮料类别拥有最大的风味创新机会。此外,零卡路里、零糖、低碳水化合物软饮料和植物性饮料在整个地区越来越受欢迎,推动了功能性饮料市场的发展。此外,素食人口的增加和素食主义趋势的兴起也推动了对植物性功能性饮料(如植物奶)的需求。
功能性饮料市场报告范围
报告属性 | 细节 |
---|---|
2023 年的市场规模 | 1547.5亿美元 |
2031 年市场规模 | 2610.4亿美元 |
全球复合年增长率(2023 - 2031) | 6.6% |
历史数据 | 2021-2022 |
预测期 | 2023-2031 |
涵盖的领域 | 按产品类型
|
覆盖地区和国家 | 北美
|
市场领导者和主要公司简介 |
|
- 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。
功能性饮料市场新闻和最新发展
功能性饮料市场通过收集一手和二手研究后的定性和定量数据进行评估,其中包括重要的公司出版物、协会数据和数据库。以下是功能性饮料市场的发展列表:
- Tropicana Products Inc. 推出了两种新的含维生素 C 的冰沙口味。Tropicana 的菠萝芒果冰沙和草莓香蕉冰沙将在印度市场上运营的所有分销渠道中零售。(来源:Tropicana,新闻,2023 年)
- 都乐包装食品宣布推出 11 款新产品。此次转型预计将由北美的新领导团队推动,该团队由四名女性组成,包括新聘和资深高管,在品牌建设和产品开发领域拥有丰富的背景和专业知识。(来源:都乐,网站,2023 年)
功能性饮料市场报告覆盖范围和交付成果
“功能性饮料市场规模和预测(2021-2031)”报告对市场进行了详细的分析,涵盖以下领域:
- 范围内所有主要细分市场的全球、区域和国家层面的市场规模和预测
- 市场动态,如驱动因素、限制因素和关键机遇
- 未来主要趋势
- 详细的 PEST/波特五力分析和 SWOT 分析
- 全球和区域市场分析涵盖关键市场趋势、主要参与者、法规和最新市场发展
- 行业格局和竞争分析,涵盖市场集中度、热点图分析、知名参与者和最新发展
- 详细的公司简介
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.