头戴式显示器市场规模预计将从 2023 年的 86.2 亿美元增至 2031 年的 856.8 亿美元。预计 2023-2031 年期间,该市场的复合年增长率将达到 33.3%。头戴式显示器在游戏应用中的实施以及 AR/VR 头戴式设备在军事领域的日益普及可能是该市场的主要驱动因素和趋势。
头戴式显示器市场分析
全球头戴式显示器市场正在经历显著增长。这种增长归因于游戏应用中 HMD 的实施以及军事领域 AR/VR 耳机的日益普及等因素。此外,主要参与者对 HMD 开发和 HMD 在体育应用中的实施的投资不断增加,预计将在未来几年为市场带来诸多机会。
头戴式显示器市场概况
头戴式显示器 (HMD) 是一种计算机显示设备或显示器,顾名思义,它戴在头上或作为头盔的一部分内置。这种显示器旨在让用户完全沉浸在显示器旨在实现的任何体验中,因为它确保显示器随着用户的移动而移动。
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头戴式显示器市场驱动因素和机遇
HMD 游戏应用的实施日益增多,市场前景看好
AR/VR/MR 是通过使用称为 HMD 的特殊设备来体验的。大多数 HMD 都基于立体 3D 显示技术。它利用了称为立体视觉的深度线索,这只不过是人眼感知到的深度,因为我们的两只眼睛各自从略微不同的角度看场景。利用 HMD 的游戏应用程序通过创建围绕玩家的虚拟环境来提供高度沉浸式的体验。这种程度的沉浸感是一个主要卖点,可以吸引休闲玩家和铁杆玩家。此外,HMD 技术的不断改进,例如更好的分辨率、更宽的视野、更低的延迟和增强的跟踪,使游戏体验更加逼真和愉快,鼓励更多用户采用这些设备。
市场各主要参与者加大投资和推出力度。
预计市场主要参与者推出的产品数量将不断增加,这将为市场带来许多机会。新产品的发布通常具有先进的功能、改进的技术和更好的性能。索尼和西门子等多家产品发布商宣布,他们将在 2024 年 12 月之前推出针对后者工业元宇宙焦点的虚拟现实耳机。该产品目前与西门子的工程设计平台 NX 集成,并将扩展到其他产品。因此,预计各主要参与者的投资和发布数量激增将推动市场增长。
头戴式显示器市场报告细分分析
有助于得出头戴式显示器市场分析的关键部分是类型、应用、组件、技术、设计和连接。
- 根据类型,头戴式显示器市场分为集成式 HMD、分立式 HMD 和滑动式 HMD。集成式 HMD 预计在预测期内将占据相当大的市场份额。
- 根据应用,头戴式显示器市场分为训练与模拟、运动与休闲、成像、国防与安全等。预计辐射加固设计 (RHBD) 部分将在预测期内占据相当大的市场份额。
- 根据组件,市场分为显示屏、控制器、传感器、摄像头和其他。预计显示屏部分将在预测期内占据相当大的市场份额。
- 根据技术,市场分为增强现实、虚拟现实和混合现实。预计显示屏部分将在预测期内占据相当大的市场份额。
- 根据设计,市场分为头戴式显示器和可穿戴眼镜。预计显示屏部分将在预测期内占据相当大的市场份额。
- 根据连接方式,市场分为有线、无线和混合。预计有线部分将在预测期内占据相当大的市场份额。
头戴式显示器市场份额(按地区)分析
头戴式显示器市场报告的地理范围主要分为五个地区:北美、亚太、欧洲、中东和非洲、南美和中美。
北美一直主导着头戴式显示器市场。北美地区各行业的高科技采用趋势推动了头戴式显示器市场的增长。数字工具的采用率提高和政府机构的高技术支出等因素预计将推动北美头戴式显示器市场的增长。此外,美国和加拿大等发达经济体高度重视研发,这迫使北美参与者将技术先进的解决方案引入市场。此外,美国有许多头戴式显示器市场参与者,他们越来越专注于开发创新解决方案。所有这些因素都促进了该地区头戴式显示器市场的增长。
头戴式显示器市场区域洞察
Insight Partners 的分析师已详尽解释了预测期内影响头戴式显示器市场的区域趋势和因素。本节还讨论了北美、欧洲、亚太地区、中东和非洲以及南美和中美洲的头戴式显示器市场细分和地理位置。
- 获取头戴式显示器市场的区域特定数据
头戴式显示器市场报告范围
报告属性 | 细节 |
---|---|
2023 年的市场规模 | 86.2亿美元 |
2031 年市场规模 | 856.8亿美元 |
全球复合年增长率(2023 - 2031) | 33.3% |
史料 | 2021-2022 |
预测期 | 2024-2031 |
涵盖的领域 | 按类型
|
覆盖地区和国家 | 北美
|
市场领导者和主要公司简介 |
|
市场参与者密度:了解其对商业动态的影响
头戴式显示器市场正在快速增长,这得益于消费者偏好的不断变化、技术进步以及对产品优势的认识不断提高等因素导致的终端用户需求不断增加。随着需求的增加,企业正在扩大其产品范围,进行创新以满足消费者的需求,并利用新兴趋势,从而进一步推动市场增长。
市场参与者密度是指在特定市场或行业内运营的企业或公司的分布情况。它表明在给定市场空间中,相对于其规模或总市场价值,有多少竞争对手(市场参与者)存在。
头戴式显示器市场的主要公司有:
- 微软
- 索尼
- Oculus 虚拟现实
- 联想
- Magic Leap 公司
- BAE系统公司
免责声明:上面列出的公司没有按照任何特定顺序排列。
- 了解头戴式显示器市场的主要参与者概况
头戴式显示器市场新闻和最新发展
头戴式显示器市场通过收集一手和二手研究后的定性和定量数据进行评估,其中包括重要的公司出版物、协会数据和数据库。以下列出了头戴式显示器市场的一些发展情况:
- 索尼和西门子将在 2024 年 12 月前推出一款针对后者工业元宇宙重点的虚拟现实耳机。该产品目前已与西门子的工程设计平台 NX 集成,并将扩展到其他产品。(来源:索尼公司网站,2024 年 5 月)
- 索尼公司宣布开发一款空间内容创作系统,该系统配备高品质 XR 头戴式显示器和专用于与 3D 对象交互的控制器。(来源:索尼公司网站,2024 年 1 月)
头戴式显示器市场报告覆盖范围和交付成果
“头戴式显示器市场规模和预测(2021-2031)”报告对以下领域进行了详细的市场分析:
- 范围内涵盖的所有主要细分市场的头戴式显示器市场规模及全球、区域和国家层面的预测。
- 头戴式显示器市场趋势以及驱动因素、限制因素和关键机遇等市场动态。
- 详细的 PEST/波特五力分析和 SWOT 分析。
- 头戴式显示器市场分析涵盖主要市场趋势、全球和区域框架、主要参与者、法规和最新的市场发展。
- 行业格局和竞争分析,涵盖市场集中度、热图分析、知名参与者以及头戴式显示器市场的最新发展
- 详细的公司简介。
- Historical Analysis (2 Years), Base Year, Forecast (7 Years) with CAGR
- PEST and SWOT Analysis
- Market Size Value / Volume - Global, Regional, Country
- Industry and Competitive Landscape
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Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
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Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
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Frequently Asked Questions
The global head-mounted display market is expected to reach US$ 85.68 billion by 2031.
The key players holding majority shares in the global head-mounted display market are Microsoft, Sony, Oculus VR, Lenovo, Magic Leap Inc, BAE Systems, Seiko Epson Corporation, Samsung Electronics, Google LLC, and HTC Corporation.
The increasing implementation of HMD in sports applications is anticipated to drive the market in the forecast period.
The implementation of HMD in gaming applications and the growing adoption of AR/VR headsets across the military sector are some of the factors driving the head-mounted display market.
North America is anticipated to dominate the head-mounted display market in 2023.
The expected CAGR of the head-mounted display market is 33.3%.
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The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.