市场洞察和分析师观点:
尿布是父母和护理人员生活中不可或缺的一部分。尿布不断发展,推出了各种环保选项,有助于塑造可持续的未来。尽管存在人口过剩的担忧,但出生率稳步上升,从而增加了对尿布的需求。此外,由于快节奏的生活,父母用于传统布尿布的时间有限。这导致人们改用一次性尿布——这是一种方便的解决方案。除了用于新生儿的尿布外,成人尿布在解决失禁、医院卧床患者以及在极端条件下工作的人员(例如宇航员)等问题方面也获得了巨大的关注。因此,拉丁美洲各国对尿布的高需求预计将推动拉丁美洲尿布市场的发展。
增长动力和挑战:
拉丁美洲和加勒比国家人口老龄化加剧是成人纸尿裤市场的重要推动力。随着预期寿命的延长,该地区各国正面临着重大的人口变化,导致老年人口比例增加。根据拉丁美洲和加勒比开发银行的数据,2020年,拉丁美洲约8%的人口年龄在65岁,预计这一数字将翻一番,达到17.5%,到2030年底将超过30%随着人口结构的转变,对针对成人需求的产品和服务的需求不断增加,包括成人尿布等失禁管理解决方案。由于膀胱或肠道失去控制,失禁导致尿液或粪便不自觉地漏出。这是老年人中常见的问题,主要是由于骨盆肌肉衰弱和随着年龄的增长而出现的特定健康状况引起的。因此,人口老龄化的加剧与失禁患病率的增加直接相关,从而推动了对成人尿布的需求。
许多老年人经常选择在辅助生活设施、疗养院或他们的护理机构中接受长期护理。家园。在这些环境中,成人尿布对于控制失禁、保持卫生和确保老年人的舒适至关重要。使用成人尿布可以让失禁的老年人过上更加独立和积极的生活。通过为失禁提供可靠的解决方案,成人纸尿裤使个人能够参与社交活动、保持个人卫生并避免尴尬的情况。
此外,成人纸尿裤行业在产品设计和技术方面取得了显着进步,提高成人纸尿裤的性能和舒适度。制造商推出了更加谨慎、吸收性和舒适的产品,以满足老年人的特定需求。这些创新和不断增长的老龄化人口共同推动了拉丁美洲对成人尿布的需求。因此,这些因素在确定拉丁美洲尿布市场预测方面发挥着重要作用。
然而,由于该地区政治、经济和社会内容的多样化,协调整个拉丁美洲的法规标准面临着挑战。此外,拉丁美洲的尿布监管合规性越来越重视可持续性和环境因素。该地区各国政府对尿布等废旧产品的一次性和回收实施了严格的规定。因此,监管合规性可能会阻碍拉丁美洲尿布市场的增长。
报告细分和范围:
拉丁美洲尿布市场分析是通过考虑以下因素进行的:以下部分:产品类型、最终用户、类别和分销渠道。根据产品类型,市场分为拉拉式尿布、胶带尿布等。按最终用户划分,市场分为成人和婴儿/儿童。市场按类别分为可重复使用和一次性市场。在分销渠道方面,市场分为超市和大卖场、专卖店、在线零售等。
细分分析:
根据产品类型,拉丁美洲纸尿裤市场分为拉拉尿布、胶带尿布等。胶带纸尿裤市场占有重要的拉丁美洲纸尿裤市场份额。胶带尿布比拉拉式尿布更具成本效益。与拉拉尿布相比,拍打尿布的拆卸和调整更简单,因此更换尿布更容易。这些尿布具有可调节的标签,可以个性化地贴合婴儿或成人的腰部,确保紧密且牢固的贴合。这些因素推动了该细分市场的市场增长。
国家分析:
拉丁美洲人口老龄化的加剧是拉丁美洲纸尿裤市场的重要驱动力。根据拉丁美洲和加勒比开发银行的数据,2020年,拉丁美洲约8%的人口年龄为65岁,预计这一数字将翻一番,达到17.5%,到2030年底将超过30%。人口老龄化更有可能出现失禁问题。此外,随着职业女性人口的增加,人们越来越依赖一次性尿布等便利产品,而不是传统的布料替代品。尿布制造商的营销和广告工作极大地影响了消费者的行为。
此外,市场上的制造商正在主动提供支持客户可持续发展目标的产品。例如,2020 年 12 月,包装和造纸公司 Mondi 宣布为 Drylock Technologies 的婴儿尿布开发纸质包装解决方案。因此,尿布方面不断增加的创新预计将推动预测期内拉丁美洲尿布市场的增长。
拉丁美洲尿布市场报告的范围主要集中在尼加拉瓜、多米尼加、秘鲁、委内瑞拉和拉丁其他地区美国。到 2022 年,秘鲁将占据拉丁美洲尿布市场的重要份额。在秘鲁,有关婴儿护理和卫生的教育和宣传活动在这些国家已变得更加普遍。例如,2022 年 2 月,泛美卫生组织 (PAHO) 通过其拉丁美洲围产期中心 (CLAP) 宣布发起一项运动,以提高秘鲁、哥伦比亚、巴西等国家。此外,可生物降解和可重复使用的尿布的增长趋势反映出人们对环境可持续性的认识不断增强,以及消费者选择转向环保。这导致了该国对可重复使用且环保的尿布的需求。因此,上述因素正在推动拉丁美洲纸尿裤市场规模的扩大。此外,由于人口老龄化、生活方式的改变以及新生儿健康意识的提高,委内瑞拉对尿布的需求正在增加。随着可支配收入的增加,更多的家庭有能力购买一次性尿布而不是传统的布料替代品,从而导致该国对尿布的需求。随着城市化率的提高以及消费者偏好转向更方便、更卫生的儿童保育产品,这一趋势将持续下去。
行业发展和未来机遇:
根据公司新闻稿,一些举措拉丁美洲纸尿裤市场主要参与者采取的措施如下:
-2023 年 8 月,金佰利旗下品牌 Huggies 和联合国儿童基金会续签了合作伙伴关系,以改善拉丁美洲婴儿的生活。通过此次合作,好奇公司将覆盖该地区15个国家的450万婴儿、家庭、护理人员和卫生专业人员,随后将导致尿布需求不断增长,从而推动尿布市场促进新生儿卫生。 竞争格局和关键公司:
The Procter & Gamble Co、Softys Brazil Ltd、Drylock Technologies NV、Kimberly-Clark Corp、Johnson & Johnson、Ontex Group BV、Tecnochemicals SA、JL Morison (India) Ltd、Hayat Kimya Sanayi AS 、Paul Hartmann AG 是拉丁美洲尿布市场报告中介绍的知名企业之一。这些市场参与者采取战略发展举措来扩大业务,进一步推动市场发展。
- Historical Analysis (2 Years), Base Year, Forecast (7 Years) with CAGR
- PEST and SWOT Analysis
- Market Size Value / Volume - Global, Regional, Country
- Industry and Competitive Landscape
- Excel Dataset
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
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Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
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Trends and growth analysis reports related to Consumer Goods : READ MORE..
The List of Companies - Latin America Diapers Market
- The Procter & Gamble Co
- Softys Brazil Ltd
- Drylock Technologies NV
- Kimberly-Clark Corp
- Johnson & Johnson
- Ontex Group BV
- Tecnochemicals SA
- JL Morison (India) Ltd
- Hayat Kimya Sanayi AS
- Paul Hartmann AG
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
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- Validates and strengthens in-house secondary research findings
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Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.