预计到 2031 年,直播音频流媒体市场规模将从 2023 年的 7.729 亿美元增至 17.556 亿美元。预计 2023-2031 年市场复合年增长率将达到 10.8%。智能手机的兴起和互联网普及率的提高可能仍是直播音频流媒体市场的主要趋势。
现场音频流媒体市场分析
流媒体服务利用复杂的算法和人工智能来分析用户的喜好、收听模式和情景信息,提供符合个人喜好的个性化音乐推荐。定制的音乐推荐和精心挑选的播放列表对于吸引用户的兴趣和满足感至关重要。这种量身定制的方法可以增强用户体验并让他们与平台保持互动。
实时音频流媒体市场概览
实时音频流是通过网络连接实时传输音频内容,让观众可以立即回放。该技术允许连续在线流式传输录音,例如讲座、播客和音乐,而无需下载。它通过互联网连接提供音频内容,提供对流式内容的直接访问以及跨不同设备访问内容的多种选项。通过提供实时连接和参与,实时流媒体改变了体验全球事件的方式,从而改变了我们对世界的看法。此外,音频流媒体平台提供了通过各种货币化模式创造利润的机会,使其成为企业的一个有吸引力的选择。
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实时音频流市场驱动因素和机遇
智能手机和互联网普及率上升利好市场
智能手机和社交媒体在大多数新兴经济体中都很普遍,这表明全球正向智能手机使用和互联网可及性转变。先进智能手机和互联网连接的广泛普及导致越来越多的用户选择在线流媒体服务。截至 2024 年 1 月,独立移动用户数量已达到 56.1 亿,智能手机约占全球使用手机的 85%。越来越多的非宽带用户将他们放弃高速家庭互联网订阅的决定归因于他们对智能手机进行各种在线活动的依赖。蜂窝数据流量一直在不断增加,全球典型智能手机用户每月消耗的平均蜂窝数据显着增长。移动互联网流量占总网络流量的近 60%,这表明移动设备对互联网使用产生了巨大影响。
订阅式流媒体的兴起
消费者选择付费订阅以获得无广告音乐流、离线收听、更高音质和独家内容的趋势正在上升。这一趋势受到按需经济的影响,在按需经济中,联网消费者愿意为便利和立即访问产品和服务而付费。订阅模式提供的便利性、可负担性和价值主张是这一趋势的主要驱动因素。订阅模式为消费者提供了便利性和灵活性,而企业则受益于持续的收入流和收集客户使用模式数据的能力。这些数据可用于增强产品或服务,以满足客户对按需访问和当日发货日益增长的期望。所有这些因素都有望推动实时音频流市场的增长。
现场音频流媒体市场报告细分分析
有助于得出实时音频流市场分析的关键部分是组件、平台和应用程序。
- 根据组件,市场分为硬件和软件及服务。软件和服务部门在 2023 年占据了相当大的市场份额。
- 按平台划分,市场分为网络和移动。2023 年,移动市场占据了相当大的市场份额。
- 在应用方面,市场分为企业、广播、音乐会和活动、个人和其他。2023 年,广播领域占据了相当大的市场份额。
实时音频流媒体市场份额分析(按地区)
现场音频流媒体市场报告的地理范围主要分为五个地区:北美、亚太地区、欧洲、中东和非洲、南美/南美和中美洲。
北美的现场音频流媒体市场一直在经历大幅增长,预计未来几年将继续扩大。北美的现场流媒体市场预计将占据突出的份额,其特点是主要科技公司的存在、先进的互联网基础设施和具有高数字连接的庞大消费者群体。互联网连接的广泛可及性和对网络浏览器的日益依赖,包括基于浏览器的音乐流媒体,都促进了该地区市场的增长。
实时音频流媒体市场区域洞察
Insight Partners 的分析师已详尽解释了预测期内影响实时音频流媒体市场的区域趋势和因素。本节还讨论了北美、欧洲、亚太地区、中东和非洲以及南美和中美洲的实时音频流媒体市场细分和地理位置。

- 获取实时音频流媒体市场的区域特定数据
实时音频流市场报告范围
报告属性 | 细节 |
---|---|
2023 年的市场规模 | 7.729 亿美元 |
2031 年市场规模 | 17.556 亿美元 |
全球复合年增长率(2023 - 2031) | 10.8% |
史料 | 2021-2022 |
预测期 | 2024-2031 |
涵盖的领域 | 按组件
|
覆盖地区和国家 | 北美
|
市场领导者和主要公司简介 |
|
市场参与者密度:了解其对商业动态的影响
实时音频流媒体市场正在快速增长,这得益于终端用户需求的不断增长,这些需求源于消费者偏好的不断变化、技术进步以及对产品优势的认识不断提高等因素。随着需求的增加,企业正在扩大其产品范围,进行创新以满足消费者的需求,并利用新兴趋势,从而进一步推动市场增长。
市场参与者密度是指在特定市场或行业内运营的企业或公司的分布情况。它表明在给定市场空间中,相对于其规模或总市场价值,有多少竞争对手(市场参与者)存在。
在实时音频流媒体市场运营的主要公司有:
- Adobe 公司
- 彭博资讯
- 达卡斯特
- 莱姆广播集团
- LINEAPP 有限公司
- Live365
免责声明:上面列出的公司没有按照任何特定顺序排列。

- 获取实时音频流媒体市场顶级关键参与者概述
现场音频流媒体市场新闻和最新发展
通过收集一手和二手资料的定性和定量数据来评估实时音频流媒体市场,其中包括重要的公司出版物、协会数据和数据库。以下是市场发展情况的列表:
- FOX News Audio 已扩大与 Audacy 的合作,将 FOX Weather(FOX News Media 的免费、广告支持的流媒体电视(“FAST”)天气服务)纳入其中。该交易将于 11 月 1 日生效,将扩大 FOX News Audio 与 Audacy 的现有合作关系,后者还分发 FOX News Podcasts 和 FOX News Talk 音频流。
(来源:FOX News Audio,公司网站,2024 年)
实时音频流市场报告覆盖范围和交付成果
“实时音频流市场规模和预测(2023-2031)”报告对市场进行了详细的分析,涵盖以下领域:
- 范围内所有主要细分市场的全球、区域和国家层面的市场规模和预测
- 市场动态,如驱动因素、限制因素和关键机遇
- 未来的主要趋势
- 详细的 PEST/波特五力分析和 SWOT 分析
- 全球和区域市场分析涵盖关键市场趋势、主要参与者、法规和最新市场发展
- 行业格局和竞争分析,涵盖市场集中度、热点图分析、知名参与者和最新发展
- 详细的公司简介
- 历史分析(2 年)、基准年、预测(7 年)及复合年增长率
- PEST 和 SWOT 分析
- 市场规模价值/数量 - 全球、区域、国家
- 行业和竞争格局
- Excel 数据集



Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
This text is related
to segments covered.

Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
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to country scope.
常见问题
The market was estimated to be US$ 772.9 million in 2023 and is expected to grow at a CAGR of 10.8% during the forecast period 2023 - 2031.
Rising smartphones and increasing internet penetration are the major factors that propel the live audio streaming market.
Technological innovation and advancement are anticipated to play a significant role in the live audio streaming market in the coming years.
The key players in the market are Adobe Inc., Bloomberg LP, DACAST, Lime Broadcast Group, and LINEAPP GmbH.
The market is expected to reach US$ 1,755.6 million by 2031.
Trends and growth analysis reports related to Technology, Media and Telecommunications : READ MORE..
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.