预计机械键盘市场在 2023 年至 2031 年期间的复合年增长率将达到 11.9%。对兼容多个平台的键盘的需求可能仍是市场的主要趋势。
机械键盘市场分析
- 全球机械键盘市场的增长主要归功于其相对于传统薄膜键盘的优势。准确的打字、更长的使用寿命、按键开关的即时响应以及增强的功能使机械键盘比薄膜键盘更受青睐,从而推动了全球机械键盘市场的需求。
- 此外,随着游戏人口的增长和城市化率的提高,全球机械键盘市场为制造商带来了许多有利可图的机会。另一方面,需要高级键盘功能的游戏应用的快速增长进一步推动了市场的增长。
机械键盘市场概览
- 机械键盘的每个按键下方都有一个独立的机械开关。在大多数情况下,这种开关更强大,并提供触觉反馈,这似乎对大多数系统打字员、游戏玩家和希望获得精确和灵敏输入的专业人士很有吸引力。与传统的薄膜键盘相比,机械键盘通过可自定义的驱动力、可听见的点击声和触觉凸起提供特别独特的打字体验,从而实现更快、更准确的打字。这还带来了额外的优势,如果单个按键磨损或损坏,可以更换,从而延长键盘的使用寿命。
- 随着科技的进步,各种类型的功能键盘应运而生,既适合专业用途,也适合个人用途。在各种类型的键盘中,机械键盘在消费市场上的吸引力越来越大。机械键盘通常采用弹簧驱动开关,以满足用户的喜好。
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机械键盘市场:战略洞察
复合年增长率(2024 - 2031 年)11.9%- 2023 年市场规模
XX 百万美元 - 市场规模 2031
美元 XX 百万美元
市场动态
- 游戏行业增长
- 无线键盘的普及率不断提高
- 对多平台兼容键盘的需求
关键人物
- A4Tech 有限公司
- Corsair Components 公司
- 惠普公司
- 凯华电子有限公司
- 罗技国际公司
- SteelSeries
- 雷柏公司
- Razer 公司
- Roccat有限公司
- 深圳市艾欧尼电子有限公司
区域概况
- 北美
- 欧洲
- 亚太
- 南美洲和中美洲
- 中东和非洲
市场细分
- 线性开关
- 轻触开关
- 咔嗒开关
- 有线机械键盘
- 无线机械键盘
- 赌博
- 办公室和工业
- 家庭个人电脑
- 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。
机械键盘市场驱动因素和机遇
游戏行业增长
- 游戏行业的快速增长已成为机械键盘需求增长的最重要驱动力。游戏行业对机械键盘的需求巨大,因为游戏玩家希望在游戏中获得更好的性能和准确性。机械键盘的独特功能(例如可自定义的驱动力和快速响应)已成为游戏的必需品。例如,竞技电子竞技的兴起,瞬间的反应可以决定胜负——这引起了人们对具有更好触觉反馈和改进开关的机械键盘的兴趣。
- 而 Razer 和 Corsair 等游戏外设公司凭借其机械键盘脱颖而出并受到游戏玩家高度认可的事实也进一步证实了这一需求,从而进一步证明游戏行业在塑造当今机械键盘日益增长的普及度方面承担着巨大责任。
无线键盘的普及率不断提高
- 无线键盘的普及是推动市场增长的关键因素,尤其是在现代消费者需求不断变化的背景下。例如,智能电视、流媒体设备和移动计算创造了对连接性、便利性和其他相关功能的需求,从而推动了无线键盘的普及。
- 此外,远程工作和共享工作空间的趋势有所上升,因此对无线键盘的需求也随之增加,以保持周围环境清洁,并轻松连接和使用多台设备。例如,罗技利用这一优势推出了改进版无线键盘,增加了电池寿命和多种连接选项,以满足新兴市场的需求。因此,这表明对无线键盘的需求不断增长不仅是消费者偏好变化的问题,也是人们对适合现代生活方式的多功能无线外围设备的兴趣转变。
机械键盘市场细分
有助于得出机械键盘市场分析的关键部分是开关类型、产品类型和应用。
- 根据开关类型,市场分为线性开关、触觉开关和咔嗒开关。
- 根据产品类型,市场分为有线机械键盘和无线机械键盘。
- 就应用而言,市场分为游戏、办公和工业以及家用电脑。
机械键盘市场份额按地区分析
- 机械键盘市场报告包括对五大地理区域的详细分析,包括当前和历史市场规模以及 2021 年至 2031 年的预测,涵盖北美、欧洲、亚太地区 (APAC)、中东和非洲 (MEA) 以及南美洲和中美洲。
- 每个地区进一步细分为各个国家。本报告提供 18 个国家的分析和预测,涵盖机械键盘市场动态,例如影响区域市场的驱动因素、趋势和机会。
- 此外,该报告还涵盖 PEST 分析,其中涉及影响这些地区机械键盘市场的主要因素的研究。
机械键盘市场报告范围
报告属性 | 细节 |
---|---|
2023 年的市场规模 | XX 百万美元 |
2031 年市场规模 | XX 百万美元 |
全球复合年增长率(2024 - 2031) | 11.9% |
史料 | 2021-2022 |
预测期 | 2024-2031 |
涵盖的领域 | 按开关类型
|
覆盖地区和国家 | 北美
|
市场领导者和主要公司简介 |
|
- 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。
机械键盘市场新闻和最新发展
机械键盘市场通过收集一手和二手研究后的定性和定量数据进行评估,其中包括重要的公司出版物、协会数据和数据库。下面列出了机械键盘市场的一些发展情况:
- 罗技 G 是罗技 (SIX: LOGN) (纳斯达克股票代码:LOGI) 旗下品牌,也是游戏技术与装备的领先创新者,它宣布推出罗技 G PRO X 60 LIGHTSPEED 游戏键盘,这是一款紧凑型专业级键盘,可释放宝贵的空间,满足职业游戏玩家不断变化的需求。
(来源:罗技,新闻稿,2024 年 4 月)
- 领先的社区驱动型电子商务品牌 Drop 推出了 CSTM80,这是其 CSTM 系列高度可定制机械键盘中的首款产品。继今年早些时候推出 Battlestations 购物体验后,Drop 继续通过设计创新为其爱好者社区突破个人表达的界限。
(来源:CORSAIR,新闻稿,2023 年 10 月)
机械键盘市场报告覆盖范围和交付成果
“机械键盘市场规模和预测(2021-2031)”报告对以下领域进行了详细的市场分析:
- 机械键盘市场规模以及全球、区域和国家层面所有主要细分市场的预测
- 机械键盘市场趋势,以及驱动因素、限制因素和关键机遇等市场动态
- 详细的 PEST/波特五力分析和 SWOT 分析
- 机械键盘市场分析涵盖主要市场趋势、全球和、主要参与者、法规和最新市场发展
- 行业格局和竞争分析,涵盖市场集中度、热图分析、知名参与者以及机械键盘市场的最新发展
- 详细的公司简介
- Historical Analysis (2 Years), Base Year, Forecast (7 Years) with CAGR
- PEST and SWOT Analysis
- Market Size Value / Volume - Global, Regional, Country
- Industry and Competitive Landscape
- Excel Dataset
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
Frequently Asked Questions
The global mechanical keyboard market is expected to grow at a CAGR of 11.9% during the forecast period 2023 - 2031.
The global mechanical keyboard market is expected to grow at a CAGR of 11.9% during the forecast period 2023 - 2031.
Gaming industry growth is the major factor driving the mechanical keyboard market.
Demand for multiple platform-compatible keyboards is likely to remain a key trend in the market.
The leading players operating in the mechanical keyboard market are A4Tech Co., Ltd., Corsair Components, Inc., Hewlett-Packard Co., Kaihua Electronics Co., Ltd., Logitech International S.A., SteelSeries, Rapoo Corporation, IONE ELECTRONIC CO., LTD., Razer Inc., and Roccat GmBH are key players in the mechanical keyboard market.
The report can be delivered in PDF/PPT format; we can also share an Excel dataset based on the request.
Some of the customization options available based on request are additional 3–5 company profiles and country-specific analysis of 3–5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation, as our team would review the same and check the feasibility.
Trends and growth analysis reports related to Electronics and Semiconductor : READ MORE..
The List of Companies
1. A4Tech Co.,Ltd.
2. Corsair Components, Inc.
3. Hewlett-Packard Co.
4. Kaihua Electronics Co., Ltd.
5. Logitech International S.A.
6. OMRON Corporation
7. Rapoo Corporation
8. Razer Inc.
9. Roccat GmBH
10. SteelSeries ApS
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.