中东和东南亚体重管理产品市场预计将从 2023 年的 7.9896 亿美元增长到 2031 年的 15.6039 亿美元。预计 2023 年至 2031 年期间该市场的复合年增长率为 8.7%。
该报告包括当前中东和东南亚体重管理产品市场趋势及其在预测期内可预见的影响的增长前景。
体重管理产品是一系列旨在帮助个人控制或减轻体重的物品。这些产品包括膳食补充剂、代餐奶昔和食欲抑制剂。其中一些产品在作为包括健康饮食习惯在内的综合方法的一部分使用时可能有助于减肥。在中东和东南亚,体重管理产品市场的增长主要归因于医疗支出的增加、对体重管理产品健康益处的认识不断提高以及政府不断采取的举措。
增长动力和挑战:
中东和东南亚肥胖发病率的上升是市场增长的重要驱动力。根据世界肥胖基金会的数据,阿联酋的肥胖率正在上升,预计到 2035 年,将有 750 万人(包括 70 万青少年和儿童)超重或肥胖。快速城市化、久坐的生活方式以及加工食品和高热量食品的普及等多种因素导致了这一趋势。随着肥胖率的上升和对相关健康风险的认识不断提高,中东和东南亚的个人开始转向体重管理产品来解决他们的体重问题并改善整体健康状况。此外,该地区多个国家的政府都在大力投资,为人们提供一流的医疗服务。例如,2021 年,阿联酋卫生和预防部 ( MoHAP )发起了多项宣传活动,例如“我们一起行动”,以促进 18-44 岁女性的体育锻炼。政府的这些举措对中东和东南亚的体重管理产品需求产生了积极影响。因此,所有这些因素都在推动中东和东南亚体重管理产品市场规模的增长。
该地区电子商务的普及进一步促进了市场的增长。消费者正迅速转向电子商务,因为它提供了远程购买多种产品的便利性和大幅折扣。电子药房和在线健康商店对提供整体健康的体重管理产品的需求巨大。因此,在线购物平台对体重管理产品的需求激增预计将在预测期内推动中东和东南亚体重管理产品市场的增长。
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中东和东南亚体重管理产品市场:
复合年增长率(2023 - 2031)8.7%- 2023 年市场规模
7.9896 亿美元 - 市场规模 2031
15.6039 亿美元
市场动态
- 肥胖和健康问题日益严重
- 更加注重减肥
- 产品创新
- 减肥茶越来越受欢迎
关键人物;主力;重要一员
- 海龙集团
- THG营养有限公司
- 安利(新加坡)私人有限公司
- Sustyfoods 新加坡
- 雅培
- 最佳营养
- 肌肉科技
- LAC 终身营养
- 1 Up 营养
- 宁静的
区域概况
- 中东、东南亚
市场细分
- 粉末
- 即饮饮料
- 酒吧
- 平板电脑
- 软糖
- 其他的
- 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。
报告细分和范围:
中东和东南亚体重管理产品市场分析考虑以下几个部分:形式和地理。
节段分析:
根据形式,中东和东南亚体重管理产品市场细分为粉末、RTD饮料、棒、片剂、软糖和其他。粉末部分在中东和东南亚体重管理产品市场占有重要份额,而软糖部分预计将在 2023 年至 2033 年期间实现最快的复合年增长率。由于具有独特风味、颜色和形状的各种产品可供选择,软糖正在经历强劲增长。印度尼西亚对软糖补充剂的需求显着增加,尤其是在 COVID-19 爆发之后,因为人们变得更加注重健康。疫情爆发后,对维生素 C 补充剂、锌和铁补充剂以及复合维生素的需求也显着增长。据印度尼西亚软糖补充剂制造商 YOUVIT 称,2020 年 3 月,该公司 2 月份的销售额几乎增长了两倍,4 月份的销售额甚至飙升。随着人们对健康和保健的日益关注,对软糖补充剂的需求预计将保持稳定,从而推动中东和东南亚体重管理产品市场的发展。
国家分析:
中东和东南亚体重管理产品市场报告的范围集中在泰国、马来西亚、越南、菲律宾、印度尼西亚和新加坡。2023 年,印度尼西亚占据了中东和东南亚体重管理产品市场的很大份额。随着消费者更加注重保持健康的生活方式,对体重管理产品的需求在全国范围内增加,尤其是在 COVID-19 疫情爆发之后。新加坡正努力应对由久坐的生活方式、不良的饮食选择和压力引起的肥胖率上升。因此,人们正在积极寻求解决方案来解决体重问题并增强整体健康。越来越多的人认识到体重控制在预防糖尿病、心脏病和癌症等慢性疾病方面的重要性,这促使越来越多的人将体重管理产品纳入饮食中。此外,新加坡的城市生活方式以繁忙的工作日程和对方便食品的依赖为特征,这推动了对高效体重管理解决方案的需求,这些解决方案可以无缝融入繁忙的日常生活中。
行业发展和未来机遇:
根据公司新闻稿,中东和东南亚体重管理产品市场的主要参与者采取的一些举措如下:
- 2023 年 12 月,康宝莱宣布推出一系列针对亚太地区消费者需求的全新保健产品。新产品的推出侧重于基于科学的创新,并丰富现有产品系列,包括日常营养补充、体重管理、健身和表现以及皮肤和身体护理,以满足不断变化的消费者需求。
- 2023 年 12 月,Vitals Brand (泰国) 有限公司推出电子商务平台,为全国各地的消费者提供购买优质体重管理产品的一站式解决方案。
中东和东南亚体重管理产品市场报告范围
报告属性 | 细节 |
---|---|
2023 年的市场规模 | 7.9896亿美元 |
2031 年市场规模 | 15.6039亿美元 |
全球复合年增长率(2023 - 2031) | 8.7% |
历史数据 | 2021-2022 |
预测期 | 2024-2031 |
涵盖的领域 | 按形式
|
覆盖地区和国家 | 中东、东南亚
|
市场领导者和主要公司简介 |
|
- 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。
竞争格局和重点公司:
Haleon 集团、THG Nutrition Limited、安利(新加坡)私人有限公司、Sustyfoods Singapore、雅培、Optimum Nutrition、MUSCLETECH、LAC Nutrition for Life、1 Up Nutrition、BEAU SERENE、FULFIL 和 Elite Nutrition 是《中东和东南亚体重管理产品市场报告》中介绍的知名企业。这些市场参与者正在采取战略举措来扩大业务,从而进一步推动市场发展。
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- PEST and SWOT Analysis
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Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
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Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
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The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.