Pet Supplements Market Research Report 2021-2031
宠物补充剂市场规模预计将从 2023 年的 24 亿美元增至 2031 年的 35.4 亿美元。预计 2023-2031 年市场复合年增长率为 5.0%。消费者对宠物补充剂中天然成分的偏好日益增加,这可能是全球宠物补充剂市场的一个主要趋势。如今,宠物主人正在检查宠物补充剂中所含的营养成分和添加剂,以确保他们的宠物得到最合适和最有益的照顾。因此,宠物主人对天然成分益处的认识不断提高,推动了全球对天然宠物补充剂的需求。
宠物补品市场分析
推动宠物补品市场增长的主要因素之一是主要市场参与者的战略举措。对营养丰富、优质和个性化宠物产品的需求不断增长,宠物补品制造商的产品创新也随之增加。他们专注于开发创新、安全和优质的宠物补品。此外,他们还通过推出具有不同形式和健康益处的各种宠物补品来丰富其产品组合。例如,2024 年 6 月,ADM 宣布在欧洲推出七种交钥匙宠物产品配方,这些配方专为越来越重视宠物整体健康的市场而设计。这些功能性配方以软咀嚼物和补充粉袋形式提供,具有备受追捧的健康声明,这些声明有科学依据并符合欧洲法规,为消费者提供了值得信赖的选择,以支持他们宠物的健康之旅。
宠物补品市场概况
宠物补充剂是提供额外营养素(如维生素、微量元素、矿物质或这些营养素以不同形式组合而成)的产品。宠物补充剂有助于改善免疫系统,降低炎症、癌症、 心脏病、糖尿病等疾病的风险。此外,宠物补充剂还有助于增强对抗细菌感染、皮肤瘙痒和环境过敏等问题的能力,并改善皮肤健康。宠物补充剂市场受到宠物收养增加和对动物福利日益关注等因素的推动。全球宠物补充剂市场根据形式、宠物类型和分销渠道进行细分。根据形式,市场分为咀嚼型、粉末型和其他型。咀嚼型细分市场在 2023 年占据了宠物补充剂市场的最大份额。
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宠物补品市场:
复合年增长率(2023 - 2031)5.0%- 2023 年市场规模
24 亿美元 - 2031 年市场规模
35.4 亿美元
市场动态
- 財政部
- 財政部
- 財政部
- 財政部
- 財政部
- 財政部
- 財政部
- 財政部
- 財政部
关键人物;主力;重要一员
- Zesty Paw LLC
- 舒适点击有限公司
- Arrowleaf Naturals 有限公司
- 四爪公司
- Nutramax Laboratories 消费者护理公司
- 食品科学有限责任公司
- 北欧天然公司
- 索恩兽医公司
- 多威斯特草药有限公司
- 宠物诚实有限责任公司
区域概况
- 北美
- 欧洲
- 亚太
- 南美洲和中美洲
- 中东和非洲
市场细分
- 咀嚼片
- 粉末
- 小狗
- 猫
- 线上线下
- 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。
宠物补品市场驱动因素和机遇
宠物主人数量增加有利于市场增长
近年来,人们的可支配收入不断增加,人们对养宠物的兴趣日益浓厚,这推动了全球许多国家的宠物文化。各国宠物拥有量的增加推动了宠物补品市场的增长。此外,由于 COVID-19 疫情的爆发,许多人在家工作并自我隔离;这种生活方式的改变促使许多家庭养宠物。在疫情期间,许多人觉得有动物陪伴能提供情感和精神支持,让他们感到安全。
消费者对电子商务平台的偏好——一个机会
近年来,全球范围内电子商务平台的使用量不断增加。推动各种产品(包括宠物补品)通过电子商务平台销售的关键因素包括智能手机和互联网的普及率提高、消费者购买力的提高以及这些在线零售平台提供的便捷购物体验。许多人更喜欢在线零售平台购买宠物补品,因为在线零售平台提供来自不同品牌的各种产品、详细的产品描述、消费者评级和评论、折扣、优惠和送货上门服务。在 COVID-19 疫情期间,消费者对网上购物的倾向有所增加。随着消费者对电子商务平台的偏好不断增加,宠物补品制造商正在通过沃尔玛、亚马逊和 Lidl 等电子商务平台销售产品,以增强其在线形象。因此,消费者对电子商务平台的偏好不断增加为宠物补品制造商提供了巨大的机会,可以通过电子商务平台提供产品并增加客户群和利润率。
宠物补品市场报告细分分析
有助于宠物补充剂市场分析的关键部分是形式、宠物类型和分销渠道。
- 根据形式,宠物补品市场分为咀嚼型、粉末型和其他类型。咀嚼型补品在 2023 年占据了较大的市场份额。
- 根据宠物类型,市场分为狗、猫和其他。2023 年,狗占据了最大的市场份额。
- 从分销渠道来看,市场分为线上和线下。2023 年,线下市场将占据主导地位。
宠物补品市场份额按地区分析
宠物补充剂市场报告的地理范围主要分为五个地区:北美、亚太、欧洲、中东和非洲、南美和中美。
2023 年,北美占据了宠物补品市场的主导地位。由于宠物人性化的日益增强,北美宠物补品市场正在显着增长,这推动了对宠物零食、食品和补品的需求。此外,人们对宠物补品高营养价值的认识不断提高,这也影响了消费者的购买决策。此外,宠物父母对天然成分益处的认识不断提高,这也推动了北美对天然宠物补品的需求。
宠物补品市场报告范围
报告属性 | 细节 |
---|---|
2023 年的市场规模 | 24亿美元 |
2031 年市场规模 | 35.4亿美元 |
全球复合年增长率(2023 - 2031) | 5.0% |
历史数据 | 2021-2022 |
预测期 | 2024-2031 |
涵盖的领域 | 按形式
|
覆盖地区和国家 | 北美
|
市场领导者和主要公司简介 |
|
- 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。
宠物补品市场新闻和最新发展
宠物补品市场通过收集一手和二手研究后的定性和定量数据进行评估,其中包括重要的公司出版物、协会数据和数据库。以下是宠物补品市场的发展和策略列表:
玛氏宠物护理公司 (Mars Petcare) 推出 Pedigree 复合维生素,进军补充剂领域。该新产品系列由三种软咀嚼物组成,专为满足宠物的基本需求而设计。Pedigree 复合维生素旨在增强免疫力、促进健康消化并为宠物提供关节护理。(来源:玛氏宠物护理/新闻稿,2023 年)
- Native Pet 推出了 The Daily,这是一款在过去两年内开发的新型狗用全功能补品。(Nutraceuticals World,公司网站/新闻/2023)
宠物补品市场报告覆盖范围和交付成果
“宠物补充剂市场规模和预测(2021-2031 年)”报告对以下领域进行了详细的市场分析:
- 范围内涵盖的所有主要细分市场的全球、区域和国家层面的市场规模和预测
- 市场动态,如驱动因素、限制因素和关键机遇
- 未来主要趋势
- 详细的波特五力分析和 SWOT 分析
- 全球和区域市场分析涵盖关键市场趋势、主要参与者、法规和最新市场发展
- 行业格局和竞争分析,涵盖市场集中度、热点图分析、知名参与者和最新发展
- 详细的公司简介
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.