植物火腿市场战略、顶级参与者、增长机会、2028 年分析和预测

  • Report Code : TIPRE00029788
  • Category : Food and Beverages
  • Status : Published
  • No. of Pages : 138
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植物火腿市场规模预计将从 2022 年的 4.9417 亿美元增长到 2028 年的 10.1045 亿美元;预计 2022 年至 2028 年的复合年增长率为 12.7%。

由于人们越来越意识到肉类消费和畜牧业对环境的负面影响,以及食用加工肉制品对健康的不良影响,人们正在迅速转向植物性肉类产品。生产植物性火腿产品有助于减少碳足迹,节约水和其他自然资源,并减少整体环境影响。这些因素是推动植物性火腿市场增长的主要因素。

2021 年,欧洲占据了植物火腿市场的最大份额。然而,预计北美在预测期内的复合年增长率最高。植物火腿产品(包括切片和条状、卷状和烤肉)的高营养价值在过去几年中引发了北美对其的需求,尤其是在年轻人中。北美的植物火腿市场由几家初创企业和老牌企业组成。Hain Celestial Canada ULC;Tofurky Co., Inc.;Lightlife Foods Inc.;和 Vbites Foods Ltd. 是该地区少数几家公司。此外,由于重大的公众意识倡议和宣传活动,北美国家的人们很清楚频繁食用肉类的有害影响。纯素食人口的增加是推动北美国家对植物火腿产品需求的另一个因素。

 

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植物火腿市场:

植物火腿市场
  • Plant-Based Ham Market
    复合年增长率(2022 - 2028)
    12.7%
  • 2022 年市场规模
    4.9417 亿美元
  • 市场规模 2028 年
    10.1045 亿美元

市场动态

增长动力
  • 財政部
  • 財政部
  • 財政部
未来的趋势
  • 財政部
  • 財政部
  • 財政部
机会
  • 財政部
  • 財政部
  • 財政部

关键人物;主力;重要一员

  •  
  • Hain Celestial 加拿大 ULC
  • 托福基公司
  • 莱特莱夫食品公司
  • VBites 食品有限公司
  • 雀巢公司
  • 昆恩食品有限公司
  • Meliora 食品有限公司
  • 美食进化有限责任公司
  • 沃辛顿食品公司

区域概况

Plant-Based Ham Market
  • 北美
  • 欧洲
  • 亚太
  • 南美洲和中美洲
  • 中东和非洲

市场细分

Plant-Based Ham Market产品类别
  • 切片和条状
  • 劳斯莱斯
  • 烤肉
Plant-Based Ham Market分销渠道
  • 超市和大卖场
  • 便利店
  • 网上零售
  • 其他的
  • 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。

 

新冠疫情对植物火腿市场的影响

在新冠疫情初期,由于消费者饮食偏好发生重大转变,植物火腿的需求大幅增加。世界卫生组织 (WHO) 发布了一份关于新冠疫情期间应食用或避免食用的食品指南。该指南建议限制食用红肉,因为红肉中饱和脂肪的比例很高。此外,人们注重减少总体肉类消费,转向素食和纯素饮食以提高免疫力,这导致对替代蛋白质(包括植物火腿)的需求巨大。然而,制造单位在 2020 年和 2021 年初被迫关闭,导致产量下降。由于原材料短缺和库存水平低,中小型制造商面临巨大挑战。这造成了供需之间的差距。

在 COVID-19 疫情爆发之前,民众健康意识的增强以及对环境可持续性和动物福利意识的不断提高是推动植物火腿市场增长的关键因素。根据国际食品信息委员会 (IFIC) 2020 年 1 月发布的报告,45% 的受访消费者根据“营养成分”标签认为植物肉制品比动物肉更健康。然而,在 2020 年 COVID-19 疫情爆发后,食品饮料和许多其他行业面临着难以预测的挑战,因为它们在封锁、贸易禁令和旅行限制导致的供应链限制中苦苦挣扎。供应链中断导致原材料短缺,从而导致原材料价格飙升。根据美国农业部 (USDA) 的数据,供应链中断导致豌豆蛋白的价格飙升,而豌豆蛋白是植物火腿的常用成分之一。此外,COVID-19 疫情爆发最初几个月,集装箱运输困难导致豌豆分离蛋白的价格从 3.40 美元/公斤飙升至 5.00 美元/公斤以上。

2021 年,随着各国政府取消限制,各经济体恢复运营。制造商被允许满负荷运营,这有助于他们克服供需缺口并减轻其他影响。此外,到 2021 年底,多个国家的很大一部分公民已完全接种疫苗。这些因素预计将在未来几年为植物火腿生产商提供有利可图的增长机会。

 

市场洞察

 

 

预测期内,主要市场参与者的战略发展将推动植物火腿市场的发展

2022 年 9 月,Quorn Foods Ltd 推出了素食熟食切片系列,名为约克郡火腿、精细切片火腿和烤牛肉或烤鸡式切片。这些产品是即食肉式切片,非常适合三明治、沙拉和卷饼。

 

产品类型洞察

根据产品类型,植物火腿市场分为切片和条状、卷状和烤肉。切片和条状部分在 2021 年占据了最大的市场份额。然而,烤肉部分预计将在 2022 年至 2028 年期间实现最高的复合年增长率。切片植物火腿口感鲜嫩。由于暴露的表面积较大,这些切片加热速度更快,并且在用于食品制备时会明显释放风味。此外,由于消费范围广泛,植物火腿切片和条状可通过各种分销渠道广泛获得。这些因素极大地推动了该细分市场的市场增长。

 

分销渠道洞察

 

根据分销渠道,植物火腿市场细分为超市和大卖场、便利店、在线零售等。超市和大卖场部分在 2021 年占据了最大的市场份额,而在线零售部分预计在预测期内将实现最高的复合年增长率。超市和大卖场是大型零售机构,提供各种食品和饮料、杂货和其他消费品。不同品牌的产品被组织成不同的部分,以方便购物。此外,超市和大卖场专注于最大化产品销售以提高利润率。因此,这些商店提供诱人的折扣、多种付款方式和更好的客户体验。

 

植物性火腿市场报告范围

报告属性细节
2022 年市场规模4.9417亿美元
2028 年市场规模10.1045亿美元
全球复合年增长率(2022 - 2028)12.7%
历史数据2020-2021
预测期2023-2028
涵盖的领域按产品类型
  • 切片和条状
  • 劳斯莱斯
  • 烤肉
按分销渠道
  • 超市和大卖场
  • 便利店
  • 网上零售
  • 其他的
覆盖地区和国家北美
  • 我们
  • 加拿大
  • 墨西哥
欧洲
  • 英国
  • 德国
  • 法国
  • 俄罗斯
  • 意大利
  • 欧洲其他地区
亚太
  • 中国
  • 印度
  • 日本
  • 澳大利亚
  • 亚太其他地区
南美洲和中美洲
  • 巴西
  • 阿根廷
  • 南美洲和中美洲其他地区
中东和非洲
  • 南非
  • 沙特阿拉伯
  • 阿联酋
  • 中东和非洲其他地区
市场领导者和主要公司简介
  •  
  • Hain Celestial 加拿大 ULC
  • 托福基公司
  • 莱特莱夫食品公司
  • VBites 食品有限公司
  • 雀巢公司
  • 昆恩食品有限公司
  • Meliora 食品有限公司
  • 美食进化有限责任公司
  • 沃辛顿食品公司
  • 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。

 

Hain Celestial Canada ULC、Tofurky Co., Inc.、Lightlife Foods, Inc.、Vbites Foods, Ltd.、Nestle SA、Quorn Foods Ltd.、Meliora Foods Pty Ltd.、Zebra Food Ltd.、Gourmet Evoution, LLC 和 Worthington Food Inc. 是植物火腿市场中的几家主要参与者。这些公司主要专注于产品创新,以扩大其市场规模并顺应新兴市场趋势。

 

报告亮点

  • 植物火腿市场不断发展的行业趋势有助于企业制定有效的长期战略
  • 发达国家和发展中国家植物火腿市场参与者采用的业务增长战略
  • 2020 年至 2028 年市场定量分析
  • 全球植物火腿需求量估计
  • 波特五力分析说明植物火腿市场中买家和供应商的效力
  • 了解竞争市场状况的最新发展
  • 市场趋势和前景,以及推动和抑制植物火腿市场增长的因素
  • 通过强调支撑商业利益的市场策略来协助决策过程
  • 不同节点的植物火腿市场规模
  • 植物火腿行业的市场详细概述和细分以及增长动态
  • 各地区植物火腿市场规模及增长潜力巨大
  • Historical Analysis (2 Years), Base Year, Forecast (7 Years) with CAGR
  • PEST and SWOT Analysis
  • Market Size Value / Volume - Global, Regional, Country
  • Industry and Competitive Landscape
  • Excel Dataset
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


Based on the distribution channel, which segment is projected to grow at the fastest CAGR over the forecast period?

Based on the distribution channel, online retail segment is projected to grow at the fastest CAGR over the forecast period. The growth of this segment can be attributed to several benefits, such as convenience in shopping, ease of buying remotely, and product delivery.

What are the key drivers for the growth of the global plant-based ham market?

Many dieticians and health practitioners recommend reducing meat consumption and switching to a vegetarian diet to reduce the risks of chronic health issues, such as obesity, heart diseases, hypertension, and digestive disorders. Recently, the rising health concerns among people due to the increasing prevalence of obesity, diabetes, and other diseases are compelling people to change their dietary habits. Plant-based ham is generally perceived to be healthier than their animal-based counterparts. Plant-based ham has lower saturated fat and calorie content than conventional ham. These factors are boosting the consumption of plant-based ham.

What is the largest region of the global plant-based ham market?

Europe accounted for the largest share of the global plant-based ham market. Europe is one of the most significant regions for the plant-based ham market due to consumer inclination toward plant-based products. The shift in preference from animal-based diet to plant-based diet has led to the consumers in the UK seeking proteins sourced from plants. The popularity of these products is evident through trends in retail chains, and hospitality sector in the UK.

Based on the product type, why is the slices and strips segment hold the largest revenue share?

Based on product type, slices and strips segment holds the largest revenue share. Plant-based ham strips are consumed as side dishes, usually during breakfast, but can also be added cold to salads or vegetable stir-fry. Moreover, due to their wide consumption, plant-based ham slices and strips are broadly available through various distribution channels.

Can you list some of the major players operating in the global plant-based ham market?

The major players operating in the global plant-based ham market are Hain Celestial Canada ULC; Tofurky Co., Inc.; Lightlife Foods, Inc.; Vbites Foods, Ltd.; Nestle SA; Quorn Foods Ltd.; Meliora Foods Pty Ltd.; Zebra Food Ltd.; Gourmet Evoution, LLC; and Worthington Food Inc.

What are the opportunities for plant-based ham in the global market?

Plant-based ham is gaining huge traction across European countries as consumers in the region are reducing their meat, pork, and beef consumption in an attempt to lead a sustainable and healthy life. According to Finder.com Comparison UK Limited, as of 2022, 14% of adults in the UK (7.2 million) are following a meat-free diet. Moreover, consumers in developed countries pay more attention to product labels and ingredients used in processed food products. Plant-based, and organic products are gaining popularity owing to their perceived health benefits.

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The List of Companies - Plant Based Ham Market

  1. Hain Celestial Canada ULC
  2. Tofurky Co Inc
  3. Lightlife Foods Inc
  4. VBites Foods Ltd
  5. Nestle SA
  6. Quorn Foods Ltd
  7. Meliora Foods Pty Ltd
  8. Gourmet Evoution LLC
  9. Worthington Food Inc
  10. Mantra Food Thailand Co Ltd

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The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.