Powersports Market Size, Growth and Forecast to 2028
[研究报告] 动力运动市场预计将从 2021 年的 937.0364 亿美元增长到 2028 年的 1310.832 亿美元;预计 2021-2028 年期间的复合年增长率为 4.9%。
探险旅游是指前往新的地方获得新体验,在野外和异国环境中进行可控的风险和个人挑战。对越野驾驶感兴趣的游客数量的增加促进了相应国家的经济增长。
动力运动每年通过住房、物流和旅游支出为马来西亚创造超过 11.5 亿美元的收入。马来西亚主办的赛车活动包括摩托车大奖赛 (MotoGP)、亚洲公路赛车锦标赛 (ARRC) 和马来西亚幼崽大奖赛。这些赛事带来了显著的社会和经济效益。体育游客对此类赛车活动的广泛了解是赛车旅游的核心。赛事持续时间长、平面和电子媒体的知名度和报道度高、国内外公司的赞助以及为当地人提供的过多的经济机会都是赛车旅游目的地的优势。人们的高能量水平、动力和旅行欲望等因素是推动旅行动机的主要因素。对许多人来说,结识有相似社交兴趣的新朋友和志同道合的人是越野运动的驱动力。这些特点导致了动力运动市场的增长。
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动力运动市场:
Powersports Market: Strategic Insights
Powersports Market
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CAGR (2021 - 2028)
4.9%
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Market Size 2021
US$ 93.7 Billion
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Market Size 2028
US$ 131.08 Billion
Market Dynamics
GROWTH DRIVERS
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FUTURE TRENDS
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OPPORTUNITIES
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Key Players
- American Landmaster
- ARCTIC CAT
- BRP
- Hisun Motors Corp USA
- Kawasaki Motors Corp
- Polaris Inc
- Yamaha Motor Corporation
- Suzuki Motor USA
- Volcon ePowersports
Regional Overview
- 北美(美国、加拿大、墨西哥)
- 欧洲(英国、德国、法国、俄罗斯、意大利、欧洲其他地区)
- 亚太地区(中国、印度、日本、澳大利亚、亚太地区其他地区)
- 南美洲和中美洲(巴西、阿根廷、南美洲和中美洲其他地区)
- 中东和非洲(南非、沙特阿拉伯、阿联酋、中东和非洲其他地区)
Market Segmentation
类型(全地形车、并排车和摩托车)
Powersports Market: Strategic Insights
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CAGR (2021 - 2028)4.9% -
Market Size 2021
US$ 93.7 Billion -
Market Size 2028
US$ 131.08 Billion
Market Dynamics
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- XXXXXXX
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- XXXXXXX
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Key Players
- American Landmaster
- ARCTIC CAT
- BRP
- Hisun Motors Corp USA
- Kawasaki Motors Corp
- Polaris Inc
- Yamaha Motor Corporation
- Suzuki Motor USA
- Volcon ePowersports
Regional Overview
- 北美(美国、加拿大、墨西哥)
- 欧洲(英国、德国、法国、俄罗斯、意大利、欧洲其他地区)
- 亚太地区(中国、印度、日本、澳大利亚、亚太地区其他地区)
- 南美洲和中美洲(巴西、阿根廷、南美洲和中美洲其他地区)
- 中东和非洲(南非、沙特阿拉伯、阿联酋、中东和非洲其他地区)
Market Segmentation
复合年增长率(2021 - 2028 年)4.9%- 2021 年市场规模
937 亿美元 - 2028 年市场规模
1,310.8 亿美元
市场动态
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关键人物;主力;重要一员
- 美国土地大师
- 北极猫
- 生物资源规划
- 美国海信汽车公司
- 川崎摩托公司
- 北极星公司
- 雅马哈摩托车公司
- 铃木汽车美国公司
- Volcon 电动运动
区域概况
- 北美
- 欧洲
- 亚太
- 南美洲和中美洲
- 中东和非洲
市场细分
- 全地形车
- 并排
- 摩托车
- 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。
COVID-19 疫情对全球动力运动市场的影响
在 COVID-19 疫情爆发之前,由于全地形车 (ATV) 交易商流量的增加,动力运动市场正在增长。例如,根据 Trader Interactive 的 ATV Trader 市场上的同比搜索量,消费者对 ATV、多用途地形车 (UTV) 和专业动力运动设备的兴趣在 2019 年前七个月飙升了 35%。ATV 交易商流量每月持续快速增长,反映出市场转变可以帮助动力运动经销商抵消摩托车销售平缓的影响。ATV 交易商流量的激增支持了 2019 年动力运动市场的增长。
2020 年,由于全球汽车行业的衰退,COVID-19 疫情对动力运动市场产生了负面影响。疫情严重扰乱了包括汽车在内的产品制造。汽车制造业的急剧下滑影响了全球动力运动市场的增长。此外,从国际汽车制造商组织 (OICA) 收集的数据显示,2020 年汽车总产量下降了 16%,至不到 7800 万辆。此外,为了抗击和控制疫情,实施了工厂关闭、旅行禁令、贸易禁令和边境封锁;这些限制对制造汽车所需的各种汽车零部件的制造、供应和销售产生了负面影响。因此,2020 年 COVID-19 对动力运动市场的整体影响是负面的。
2021 年和 2022 年,封锁措施的放松和动力运动车辆产量的增加将支持市场增长。根据 Babcox Media Inc. 在 2021 年 7 月发表的一篇文章,2021 年第一季度领先品牌的新车型销量增长了 37.2% 以上。
在新冠疫情爆发之前,2019 年动力运动市场规模为 957.2813 亿美元。疫情期间,2020 年动力运动市场规模为 913.2463 亿美元。此外,2021 年动力运动市场规模为 937.0364 亿美元。因此,2020 年新冠疫情对动力运动市场的整体影响为负面。
动力运动市场洞察
全地形车普及度和体验区增加
由于在崎岖不平的地形上表现更佳,四轮全地形车 (ATV) 受到消费者的追捧。这促使 ATV 制造商将四轮驱动系统作为可选功能或全时选项。超细纤维联轴器可实时识别四轮驱动系统的需求。这种新型四轮 ATV 在不同国家越来越受欢迎。例如,加拿大雪地摩托组织理事会每年都会举办体育比赛。此外,几家主要的 ATV 和 UTV 制造商正在举办赛车锦标赛,预计这将刺激对这些多用途车的需求。美国的 ATV 休闲公园数量不断增加。通过增加 19 条以上的国家休闲路线,该国公共土地上创造了休闲选择。ATV 还广泛应用于武装部队,包括军队和警察机构,它们被大量用于偏远地区的运输。因此,休闲、运动和军事用途中对全地形车的需求不断增长是推动动力运动市场增长的主要因素之一。
在北美和欧洲等发达地区,ATV 体验区很常见。此外,印度和东南亚等新兴市场也越来越注重增加此类体验区的数量,以提高人们对多功能车的认识和需求。客户可以在这些场所的人工越野场上驾驶 ATV。例如,Polaris 于 2018 年在印度班加罗尔建立了一个体验区,以扩大其客户群。
基于类型的市场洞察
根据类型,动力运动市场分为全地形车、并排车和摩托车。摩托车细分市场在 2020 年占据最大市场份额。
动力运动市场的参与者采用合并、收购和市场计划等策略来保持其在市场中的地位。以下列出了一些主要参与者的发展:
- 2022 年 3 月,在 Can-Am 品牌成立 50 周年之际,BRP 推出了电动两轮摩托车。Can-Am 品牌凭借完整的电动产品线回归摩托车的根源。电动摩托车的出现,为摩托车市场带来了巨大的繁荣机会。
- 2021 年 3 月,American Landmaster 推出了锂电并排式轿车 Landmaster EV。American Landmaster 与业内锂技术和交流电机领域的两大领先企业合作。
动力运动市场报告范围
报告属性 | 细节 |
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2021 年市场规模 | 937亿美元 |
2028 年市场规模 | 1310.8亿美元 |
全球复合年增长率(2021 - 2028) | 4.9% |
历史数据 | 2019-2020 |
预测期 | 2022-2028 |
涵盖的领域 | 按类型
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覆盖地区和国家 | 北美
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市场领导者和主要公司简介 |
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- 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。
公司简介
- 美国土地大师
- 北极猫
- 生物资源规划
- 美国海信汽车公司
- 川崎摩托公司
- 北极星公司
- 雅马哈摩托车公司
- 铃木汽车美国公司
- Volcon 电动运动
- 美国本田摩托车公司
Powersports Market Report Scope
Report Attribute | Details |
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Market size in | US$ 93.7 Billion |
Market Size by | US$ 131.08 Billion |
Global CAGR | 4.9% |
Historical Data | 2019-2020 |
Forecast period | 2022-2028 |
Segments Covered |
By 类型(全地形车、并排车和摩托车) |
Regions and Countries Covered |
北美(美国、加拿大、墨西哥)
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Market leaders and key company profiles |
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Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
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to country scope.
Frequently Asked Questions
Based on motorcycles, powersports market is segmented into street, cruiser, sports, dual sports, adventure, and others. In 2020, the street segment led the market and accounted for the largest market share.
The major five companies in powersports includes Arctic Cat Inc; American Honda Motor Co., Inc; Polaris Inc.; Suzuki Motor Corporation; and Yamaha Motor Co., Ltd.
In 2021, APAC led the market with a substantial revenue share, followed by North America and Europe. APAC is a prospective market for powersports manufacturers.
Based on type, the powersports market is segmented into all-terrain vehicles, side-by-side, and motorcycles. The motorcycles segment led the powersports market with the largest share in 2020.
Increase in all-terrain vehicle popularity and experience zones and rise in use of powersports to boost adventure tourism are driving the growth of the powersports market.
The market opportunity lies in developing countries. Developing countries have become a hub of opportunity for various markets, including powersports market. Further, innovations in powersports products is presenting significant potential for the future growth of the powersports market players.
The List of Companies - Powersports Market
- American Landmaster
- ARCTIC CAT
- BRP
- Hisun Motors Corp., USA
- Kawasaki Motors Corp
- Polaris Inc.
- Yamaha Motor Corporation
- Suzuki Motor USA
- Volcon ePowersports
- American Honda Motor Company, Inc.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.