基于(关键地区、市场参与者、规模和份额)的程序化展示市场 - 到 2031 年的预测

  • Report Code : TIPRE00013804
  • Category : Electronics and Semiconductor
  • No. of Pages : 150
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程序化展示市场预计在 2024 年至 2031 年期间的复合年增长率为 8.1%,市场规模将从 2024 年的 XX 百万美元扩大到 2031 年的 XX 百万美元。CAGR of 8.1% from 2024 to 2031, with a market size expanding from US$ XX million in 2024 to US$ XX Million by 2031.

报告按广告形式(在线展示、在线视频、移动展示、移动视频)、销售渠道(实时竞价 (RTB)、私人市场 (PMP)、自动保证 (AG))进行细分。全球分析进一步细分为区域和主要国家。报告以美元为单位提供上述分析和细分的价值

报告目的

The Insight Partners 发布的《程序化展示市场》报告旨在描述当前形势和未来增长、主要驱动因素、挑战和机遇。这将为各种业务利益相关者提供见解,例如:

  • 技术提供商/制造商:了解不断变化的市场动态并了解潜在的增长机会,从而能够做出明智的战略决策。
  • 投资者:对市场增长率、市场财务预测以及整个价值链中存在的机会进行全面的趋势分析。
  • 监管机构:监管市场政策和警察活动,旨在最大限度地减少滥用行为,维护投资者的信任和信心,维护市场的完整性和稳定性。

 

程序化展示市场细分

 

广告格式

  • 在线展示
  • 在线视频
  • 移动显示
  • 移动视频

销售渠道

  • 实时竞价
  • 私人市场
  • 自动保证

 

定制此报告以满足您的需求

您可以免费定制任何报告,包括本报告的部分内容、国家级分析、Excel 数据包,以及为初创企业和大学提供优惠和折扣

程序化展示市场:战略洞察

Programmatic Display Market
  • 获取此报告的关键市场趋势。
    这个免费样品将包括数据分析,从市场趋势到估计和预测。

 

程序化展示市场增长动力

  • 高速数据传输需求不断增长:电信和数据中心对高速数据传输的需求不断增长是光纤连接器市场的主要推动力。光纤连接器支持更快、更高效的数据传输,对于满足现代应用日益增长的带宽需求至关重要。
  • 光纤网络的扩展:全球范围内光纤网络的不断增加对光纤连接器的需求不断增加。随着越来越多的组织投资光纤基础设施以增强连接性和性能,对可靠、高效的光纤连接器的需求变得至关重要,以确保无缝通信。
  • 物联网 (IoT) 应用的兴起:光纤连接器市场的增长归因于近年来物联网设备的大量普及。这些产品会产生大量数据,需要稳定、高速的连接。光纤连接器提供了所有这些必要的基础设施。

程序化展示市场未来趋势

  • 跨渠道程序化广告整合:程序化展示市场的一个突出趋势是跨渠道广告整合,程序化展示解决方案正在扩展到社交媒体、电子邮件、移动应用和网站等多个平台。广告商越来越多地寻求提供有凝聚力的广告活动的方法,以消费者在整个数字旅程中的不同接触点为目标。跨渠道程序化广告允许在各个平台上传递一致的信息并更好地定位客户,从而提高广告活动的有效性和覆盖面。
  • 重视透明度和品牌安全:随着程序化展示市场不断发展,人们越来越重视透明度、信任和品牌安全。广告商和代理商更加注重确保他们的广告出现在安全、相关且适合品牌的环境中。这种趋势是由对广告欺诈、不适当的内容展示和劣质库存的担忧推动的。因此,程序化展示平台正在采用更先进的技术,为广告商提供更好的可见性、控制和报告,确保广告在正确的环境中展示给正确的受众,同时保持品牌完整性。

程序化展示市场机会

  • 与 5G 技术的融合:5G 技术的推出为光纤连接器提供了巨大的机遇,因为它构成了 5G 网络在高速和低延迟方面所需的支持骨干。制造商可以通过专门为 5G 应用设计连接器来利用这一趋势。
  • 专注于数据中心优化:随着组织试图优化数据中心的运营,光纤连接器将有极好的机会在那里发挥作用。增加连接性和减少延迟的解决方案可以帮助数据中心提高效率,从而产生对先进光纤连接器技术的需求。

 

程序化展示市场区域洞察

Insight Partners 的分析师已详细解释了预测期内影响程序化展示广告市场的区域趋势和因素。本节还讨论了北美、欧洲、亚太地区、中东和非洲以及南美和中美洲的程序化展示广告市场细分和地理位置。

Programmatic Display Market
  • 获取程序化展示市场的区域特定数据

程序化展示市场报告范围

报告属性细节
2024 年的市场规模XX 百万美元
2031 年市场规模XX 百万美元
全球复合年增长率(2025 - 2031)8.1%
史料2021-2023
预测期2025-2031
涵盖的领域按广告形式
  • 在线展示
  • 在线视频
  • 移动显示
  • 移动视频
按销售渠道
  • 实时竞价
  • 私人市场
  • 自动保证
覆盖地区和国家北美
  • 我们
  • 加拿大
  • 墨西哥
欧洲
  • 英国
  • 德国
  • 法国
  • 俄罗斯
  • 意大利
  • 欧洲其他地区
亚太
  • 中国
  • 印度
  • 日本
  • 澳大利亚
  • 亚太其他地区
南美洲和中美洲
  • 巴西
  • 阿根廷
  • 南美洲和中美洲其他地区
中东和非洲
  • 南非
  • 沙特阿拉伯
  • 阿联酋
  • 中东和非洲其他地区
市场领导者和主要公司简介
  • 广告形式
  • 蜂蜡
  • 数字之间
  • Centro 公司
  • Connexity 公司
  • 波动
  • IPONWEB 控股有限公司 (BidSwitch)
  • RadiumOne 公司
  • 交易台

 

程序化展示市场参与者密度:了解其对业务动态的影响

程序化展示广告市场正在快速增长,这得益于终端用户需求的不断增长,而这些需求又源于消费者偏好的不断变化、技术进步以及对产品优势的认识不断提高等因素。随着需求的增加,企业正在扩大其产品范围,进行创新以满足消费者的需求,并利用新兴趋势,从而进一步推动市场增长。

市场参与者密度是指在特定市场或行业内运营的企业或公司的分布情况。它表明在给定市场空间中,相对于其规模或总市场价值,有多少竞争对手(市场参与者)存在。

程序化展示市场的主要公司有:

  1. 广告形式
  2. 蜂蜡
  3. 数字之间
  4. Centro 公司
  5. Connexity 公司

免责声明上面列出的公司没有按照任何特定顺序排列。


Programmatic Display Market

 

  • 获取程序化展示广告市场主要参与者的概览

 

 

主要卖点

 

  • 全面覆盖:报告全面涵盖了程序化展示市场的产品、服务、类型和最终用户的分析,提供了整体概况。
  • 专家分析:报告基于对行业专家和分析师的深入了解而编写。
  • 最新信息:该报告涵盖了最新信息和数据趋势,确保了其与业务的相关性。
  • 定制选项:此报告可以定制以满足特定客户要求并恰当地适应业务策略。

因此,程序化展示市场研究报告有助于引领解读和了解行业情景和增长前景。尽管可能存在一些合理的担忧,但本报告的总体优势往往大于劣势。

  • 历史分析(2 年)、基准年、预测(7 年)及复合年增长率
  • PEST 和 SWOT 分析
  • 市场规模价值/数量 - 全球、区域、国家
  • 行业和竞争格局
  • Excel 数据集
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

常见问题


What are the options available for the customization of this report?

Some of the customization options available based on the request are an additional 3-5 company profiles and country-specific analysis of 3-5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation# as our team would review the same and check the feasibility

What are the deliverable formats of the market report?

The report can be delivered in PDF/PPT format; we can also share excel dataset based on the request

What are the future trends of the Programmatic Display market?

Enhancing the focus on high-density connectivity

What are the driving factors impacting the global Programmatic Display market?

Growing Demand for High-Speed Data Transmission, Expansion of Fiber Optic Networks, Rise in Internet of Things (IoT) Applications

What is the expected CAGR of the Programmatic Display market

The Programmatic Display Market is estimated to witness a CAGR of 8.1% from 2023 to 2031

Trends and growth analysis reports related to Electronics and Semiconductor : READ MORE..   
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The List of Companies

1. Adform
2. Beeswax
3. Between Digital
4. Centro, Inc.
5. Connexity, Inc.
6. Fluct
7. IPONWEB Holding Limited (BidSwitch)
8. RadiumOne, Inc.
9. The Trade Desk
10. Turn Inc.
programmatic-display-market-cagr

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.