Protein Powder Market Trends and Forecast (2024-2031)
蛋白粉市场规模预计将从 2023 年的 243.9 亿美元增至 2031 年的 391.5 亿美元。预计 2023-2031 年期间市场复合年增长率为 6.1%。植物蛋白粉需求的不断增长和健康意识的增强可能仍是市场的主要趋势。
蛋白粉市场分析
全球对蛋白粉的需求不断增长,有几个关键因素可以归因于。首先,食用蛋白粉的好处提高了人们对蛋白质在饮食中的重要性的认识。蛋白质由必需氨基酸组成,有助于肌肉的恢复和生长,因此在运动员、健美运动员和健身爱好者中非常受欢迎。当人们想要实现健身目标时,他们经常服用蛋白粉来方便地满足日常蛋白质需求。其次,植物性蛋白质替代品的需求显着增长,这进一步刺激了对蛋白粉的需求。许多人正在采用植物性或纯素生活方式,而传统蛋白质来源无法满足这种生活方式。因此,通常来自豌豆、大米和大麻的植物性蛋白粉在人群中获得了极大的欢迎。这种向植物性选择的转变扩大了蛋白粉市场迎合更广泛和更多样化的消费者群体的机会。
蛋白粉市场概览
在预测期内,蛋白粉市场一直保持着显著增长。由于北美地区健身爱好者人数不断增加,北美已成为这一增长的主要贡献者。此外,对来自微藻和浮萍等来源的植物蛋白的需求也急剧增加,同时人们也寻求能够清晰列出所有成分及其来源的透明包装。这一趋势标志着向更可持续和天然产品的转变,这是由消费者对透明度和可识别成分的偏好所驱动的。它为公司提供了在植物蛋白产品和包装方面进行创新以满足不断变化的消费者需求的机会。
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蛋白粉市场:
Protein Powder Market: Strategic Insights
Protein Powder Market
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CAGR (2023 - 2031)
6.1%
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Market Size 2023
US$ 24.39 Billion
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Market Size 2031
US$ 39.15 Billion
Key Players
- Glanbia Performance Nutrition
- Iovate Health Sciences International Inc.
- Bio-Engineered Supplements and Nutrition Inc.
- Dymatize Nutrition
- The Hut Group
- Natures Best
- Quest Nutrition
- Nestle Health Science
- Danone
- Orgain
Regional Overview
- 北美(美国、加拿大、墨西哥)
- 欧洲(英国、德国、法国、俄罗斯、意大利、欧洲其他地区)
- 亚太地区(中国、印度、日本、澳大利亚、亚太地区其他地区)
- 南美洲和中美洲(巴西、阿根廷、南美洲和中美洲其他地区)
- 中东和非洲(南非、沙特阿拉伯、阿联酋、中东和非洲其他地区)
Market Segmentation
产品类型(大豆蛋白粉、豌豆蛋白粉、酪蛋白粉、乳清蛋白粉)
类别(有机和常规)
分销渠道(超市和大卖场、专卖店、网上零售)
Protein Powder Market: Strategic Insights
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CAGR (2023 - 2031)6.1% -
Market Size 2023
US$ 24.39 Billion -
Market Size 2031
US$ 39.15 Billion
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Key Players
- Glanbia Performance Nutrition
- Iovate Health Sciences International Inc.
- Bio-Engineered Supplements and Nutrition Inc.
- Dymatize Nutrition
- The Hut Group
- Natures Best
- Quest Nutrition
- Nestle Health Science
- Danone
- Orgain
Regional Overview
![](https://www.theinsightpartners.com/assets/images/rd_int_img/ig-regional.png)
- 北美(美国、加拿大、墨西哥)
- 欧洲(英国、德国、法国、俄罗斯、意大利、欧洲其他地区)
- 亚太地区(中国、印度、日本、澳大利亚、亚太地区其他地区)
- 南美洲和中美洲(巴西、阿根廷、南美洲和中美洲其他地区)
- 中东和非洲(南非、沙特阿拉伯、阿联酋、中东和非洲其他地区)
Market Segmentation
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复合年增长率(2023 - 2031)6.1%- 2023 年市场规模
243.9 亿美元 - 2031 年市场规模
391.5 亿美元
![](https://www.theinsightpartners.com/assets/images/rd_int_img/tip-logo.jpg)
市场动态
- 財政部
- 財政部
- 財政部
- 財政部
- 財政部
- 財政部
- 財政部
- 財政部
- 財政部
关键人物;主力;重要一员
- 哥兰比亚功能营养
- Iovate 健康科学国际公司
- 生物工程补充剂和营养公司
- Dymatize营养
- 小屋集团
- 自然之选
- 探索营养
- 雀巢健康科学
- 达能
- 奥尔加因
区域概况
![](https://www.theinsightpartners.com/assets/images/rd_int_img/ig-regional.png)
- 北美
- 欧洲
- 亚太
- 南美洲和中美洲
- 中东和非洲
市场细分
![](https://www.theinsightpartners.com/assets/images/rd_int_img/cust_bullet_danger.png)
- 大豆蛋白粉
- 豌豆蛋白粉
- 酪蛋白粉
- 乳清蛋白粉
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- 有机和传统
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- 超市和大卖场
- 专卖店
- 网上零售
- 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。
蛋白粉市场驱动因素和机遇
蛋白粉便捷多功能受市场青睐
蛋白粉的便利性和多功能性使其成为忙碌人士的理想选择。它提供了一种快速有效的方法来增加每日蛋白质摄入量,而无需准备各种各样的膳食。此外,COVID-19 疫情加速了对蛋白粉的需求,因为越来越多的人转向家庭锻炼,并在健身房暂时关闭期间寻求可行的解决方案来维持他们的健身和营养习惯。
扩大消费者群体和产品多样化
蛋白粉市场提供了巨大的增长和多样化机会。随着消费者群体的扩大,包括注重健康的个人和健身爱好者,对各种针对不同饮食偏好和生活方式的蛋白粉的需求不断增加。这为制造商提供了开发新产品的机会,例如植物性蛋白粉选项和个性化蛋白质配方,以及强调蛋白质对整体健康和保健的益处。
蛋白粉市场报告细分分析
有助于蛋白粉市场分析的关键部分是产品类型、类别和分销渠道。
- 根据产品类型,蛋白粉市场分为大豆蛋白粉、豌豆蛋白粉、酪蛋白粉、乳清蛋白粉等。乳清蛋白在 2023 年占据了最大的市场份额。
- 根据类别,市场分为有机和常规。2023 年,常规部分占据了市场的重要份额。
- 就分销渠道而言,市场分为超市和大卖场、专卖店、在线零售等。专卖店部分在 2023 年占据了最大的市场份额。
蛋白粉市场份额按地区分析
蛋白粉市场报告的地理范围主要分为五个区域:北美、亚太、欧洲、中东和非洲、南美和中美。
北美占据了市场主导地位。美国近 40-45% 的人口每天食用蛋白粉来维持饮食。由于该地区健康意识的增强和健身行业的不断发展,北美在 2023 年占据了最大的份额。对植物蛋白替代品的倾向和全球市场参与者的存在是促成市场主导地位的因素。预计亚太地区将在未来几年以最高的复合年增长率增长。
蛋白粉市场新闻和最新发展
蛋白粉市场通过收集一手和二手研究后的定性和定量数据进行评估,其中包括重要的公司出版物、协会数据和数据库。蛋白粉市场的一些发展情况如下:
- 雅培宣布推出名为 Protality 的新品牌蛋白质奶昔。虽然市场上有很多蛋白质奶昔,但这些特殊的奶昔是专为服用减肥药的人设计的。(来源:雅培,新闻稿,2024 年 1 月)
- 全球排名第一的运动营养品牌 Optimum Nutrition 很高兴宣布推出 Clear Protein,这是一款采用尖端技术打造透明蛋白质奶昔的全新产品。(来源:Glanbia,新闻稿,2023 年 10 月)
蛋白粉市场报告覆盖范围和交付成果
“蛋白粉市场规模和预测(2021-2031)”报告对以下领域进行了详细的市场分析:
- 蛋白粉市场规模及全球、区域和国家层面所有主要细分市场的预测
- 蛋白粉市场趋势以及市场动态,如驱动因素、限制因素和关键机遇
- 详细的 PEST/波特五力分析和 SWOT 分析
- 蛋白粉市场分析涵盖主要市场趋势、全球和区域框架、主要参与者、法规和最新市场发展
- 行业格局和竞争分析,涵盖市场集中度、热图分析、知名参与者以及蛋白粉市场的最新发展
- 详细的公司简介
蛋白粉市场报告范围
报告属性 | 细节 |
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2023 年的市场规模 | 243.9亿美元 |
2031 年市场规模 | 391.5亿美元 |
全球复合年增长率(2023 - 2031) | 6.1% |
历史数据 | 2021-2022 |
预测期 | 2024-2031 |
涵盖的领域 | 按产品类型
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覆盖地区和国家 | 北美
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市场领导者和主要公司简介 |
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- 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。
Protein Powder Market Report Scope
Report Attribute | Details |
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Market size in | US$ 24.39 Billion |
Market Size by | US$ 39.15 Billion |
Global CAGR | 6.1% |
Historical Data | 2021-2022 |
Forecast period | 2024-2031 |
Segments Covered |
By 产品类型(大豆蛋白粉、豌豆蛋白粉、酪蛋白粉、乳清蛋白粉) |
Regions and Countries Covered |
北美(美国、加拿大、墨西哥)
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Market leaders and key company profiles |
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![Report Coverage](https://www.theinsightpartners.com/assets/rdimages/report_coverage.png)
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
![Segment Covered](https://www.theinsightpartners.com/assets/rdimages/segment_covered.png)
Segment Covered
This text is related
to segments covered.
![Regional Scope](https://www.theinsightpartners.com/assets/rdimages/regional_scope.png)
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
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Country Scope
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to country scope.
Frequently Asked Questions
The global protein powder market is estimated to register a CAGR of 6.1 % during the forecast period 2023–2031.
The driving factors impacting the protein powder market are increasing health awareness, and growing fitness industry.
The future trend of the protein powder market is the growing demand for plant protein in the industry.
Glanbia Performance Nutrition; Iovate Health Sciences International Inc.; Bio-Engineered Supplements and Nutrition Inc.; Dymatize Nutrition; The Hut Group; Nature’s Best; Quest Nutrition; Nestle Health Science; Danone; and Orgain.
The report can be delivered in PDF/PPT format; we can also share excel dataset based on the request.
Some of the customization options available based on the request are additional 3–5 company profiles and country-specific analysis of 3–5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation, as our team would review the same and check the feasibility.
1.Glanbia Plc
2.MusclePharm
3.Abbott
4.CytoSport Inc
5.QuestNutrition LLC
6.Iovate Health Sciences International Inc
7.The Bountiful Company
8.AMCO Proteins
9.Now Foods
10.Transparent Labs
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.