蛋白质补充剂市场规模预计将从 2023 年的 565.9 亿美元增至 2031 年的 971.0 亿美元。预计 2023-2031 年市场复合年增长率将达到 7.0%。对个性化营养解决方案的偏好日益增加以及根据个人健康目标定制的蛋白质补充剂的可用性可能仍是蛋白质补充剂市场的主要趋势。
蛋白质补充剂市场分析
蛋白质补充剂在满足从事积极生活方式和运动的个人的日常蛋白质需求方面发挥着重要作用。蛋白质补充剂有助于肌肉恢复和身体塑形,并促进肌肉生长。健康意识的提高和健身和体育活动的参与度的提高推动了对蛋白质补充剂的需求。蛋白质粉、即饮蛋白质奶昔等蛋白质补充剂也能提高运动员的耐力和整体表现。这些补充剂还有助于减肥和改善有氧运动表现。人们对锻炼肌肉的倾向日益增加,推动了蛋白质补充剂市场的增长。此外,健身房、健身中心和瑜伽俱乐部的参与人数不断增加也推动了全球对蛋白质补充剂的需求。此外,随着素食主义的兴起,植物性蛋白质补充剂具有强大的增长潜力,预计将在未来几年开辟新的增长机会。
蛋白质补充剂市场概况
蛋白质补充剂有助于满足个人的蛋白质需求,通常用于促进肌肉生长、恢复和整体健康。它们有各种形式,包括片剂和胶囊、粉末、蛋白质棒和即饮蛋白质奶昔,每种形式都有其优点。蛋白质粉是最常见的蛋白质补充剂,来自各种来源,包括乳制品和非乳制品。乳清、酪蛋白、大豆和豌豆是制造蛋白质补充剂最广泛的蛋白质来源。这些粉末在锻炼后与水或其他饮料混合食用,以支持肌肉恢复或满足每日蛋白质摄入量。如今,包括蛋白质棒和即饮蛋白质奶昔在内的创新形式的蛋白质补充剂由于口味多样和随时随地食用的便利性而越来越受到消费者的欢迎。预计此类产品将在未来几年获得广泛的消费者需求。
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蛋白质补充剂市场驱动因素和机遇
消费者健康与营养意识增强,利好市场
蛋白质补充剂市场的增长主要得益于消费者对健康和健身意识的不断提高。随着人们的健康意识越来越强,蛋白质在增强肌肉和锻炼后恢复方面的重要性也日益凸显。蛋白质是肌肉维持、生长和体重管理的关键营养素。这导致健身爱好者、运动员、运动员和普通民众对蛋白质补充剂的需求增加。由于互联网和智能手机的普及,人们花更多的时间上网,浏览有关健身和饮食的文章和博客,这也推动了对蛋白质补充剂的需求,促进了市场的增长。此外,社交媒体和名人健身趋势对人们生活方式的影响力不断增强,以及名人对蛋白质补充剂品牌的代言越来越多,都有利于蛋白质补充剂市场的增长。
快速扩大的消费者群体和产品多样化——一个机会
不断增长的客户群和产品创新为蛋白质补充剂市场带来了巨大的增长机会。随着人们越来越注重健康,对满足个人不同健康目标的定制蛋白质补充剂的需求也在不断增长。这为蛋白质补充剂制造商创造了机会,可以开发定制解决方案来满足不同的健康需求,例如个性化配方。此外,随着电子商务行业的蓬勃发展,公司正在设计直接面向消费者的网站,以扩大客户覆盖范围并提供个性化的购物体验,从而增强市场潜力。
蛋白质补充剂市场报告细分分析
有助于蛋白质补充剂市场分析的关键部分是产品类型、来源和分销渠道。
- 根据产品类型,蛋白质补充剂市场分为片剂和胶囊、粉末、液体和其他。粉末部分在 2023 年占据了更大的市场份额。
- 根据来源,市场分为植物和动物。动物部分在 2023 年占据了最大的市场份额。
- 就分销渠道而言,市场分为超市和大卖场、专卖店、在线零售和其他。专卖店市场在 2023 年占据主导地位。
蛋白质补充剂市场份额按地区分析
蛋白质补充剂市场报告的地理范围主要分为五个地区:北美、亚太、欧洲、中东和非洲、南美/南美和中美。
北美主导了全球蛋白质补充剂市场。欧洲是第二大贡献者,在全球市场占有相当大的份额。预计亚太地区在 2023-2031 年期间的复合年增长率将相当可观。北美在 2023 年占据了蛋白质补充剂市场的主导地位。美国和加拿大新兴的健身和健康文化,大多数人口积极参与健身活动、瑜伽、普拉提、健美和体育运动,推动了对蛋白质补充剂的需求,以支持肌肉的生长和恢复。此外,该地区发达的运动营养行业和健康和健身产品的易得性增加了消费者获得蛋白质补充剂的机会。此外,有效的营销策略,包括名人代言、运动员和运动员的代言,进一步引发了北美对蛋白质补充剂的需求。北美,尤其是美国严格的食品和药品安全法规也提高了人们对蛋白质补充剂安全性和有效性的信任度,推动了该地区市场的增长。
蛋白质补充剂市场区域洞察
Insight Partners 的分析师已详尽解释了预测期内影响蛋白质补充剂市场的区域趋势和因素。本节还讨论了北美、欧洲、亚太地区、中东和非洲以及南美和中美洲的蛋白质补充剂市场细分和地理位置。
- 获取蛋白质补充剂市场的区域特定数据
蛋白质补充剂市场报告范围
报告属性 | 细节 |
---|---|
2023 年的市场规模 | 565.9亿美元 |
2031 年市场规模 | 971亿美元 |
全球复合年增长率(2023 - 2031) | 7.0% |
史料 | 2021-2022 |
预测期 | 2024-2031 |
涵盖的领域 | 按产品类型
|
覆盖地区和国家 | 北美
|
市场领导者和主要公司简介 |
|
蛋白质补充剂市场参与者密度:了解其对业务动态的影响
蛋白质补充剂市场正在快速增长,这得益于终端用户需求的不断增长,而这些需求又源于消费者偏好的不断变化、技术进步以及对产品优势的认识不断提高等因素。随着需求的增加,企业正在扩大其产品范围,进行创新以满足消费者的需求,并利用新兴趋势,从而进一步推动市场增长。
市场参与者密度是指在特定市场或行业内运营的企业或公司的分布情况。它表明在给定市场空间中,相对于其规模或总市场价值,有多少竞争对手(市场参与者)存在。
在蛋白质补充剂市场运营的主要公司有:
- 格兰比亚公司
- 肌肉制药
- 雅培
- CytoSport 公司
- QuestNutrition有限责任公司
免责声明:上面列出的公司没有按照任何特定顺序排列。
- 了解蛋白质补充剂市场顶级关键参与者概况
蛋白质补充剂市场新闻和最新发展
蛋白质补充剂市场通过收集初级和二级研究后的定性和定量数据进行评估,其中包括重要的公司出版物、协会数据和数据库。以下是言语和语言障碍市场的发展和策略列表:
- Centrum 是由 Haleon(原葛兰素史克消费者保健公司)销售的复合维生素品牌,宣布推出复合维生素和蛋白粉,作为其现有片剂和软糖产品组合的延伸(来源:Nuffoods Spectrum,新闻稿,2023 年)
- 康宝莱是一家领先的健康保健公司和社区,今天宣布推出康宝莱 GLP-1 营养伴侣,这是一系列新的食品和补充剂产品组合,由全球排名第一的蛋白质奶昔提供动力,旨在满足服用 GLP-1 和其他减肥药物人士的营养需求。康宝莱的经典和素食选项现已在美国和波多黎各以各种口味提供。(康宝莱,新闻稿,2024 年)
蛋白质补充剂市场报告覆盖范围和交付成果
“蛋白质补充剂市场规模和预测(2021-2031)”报告对市场进行了详细分析,涵盖以下领域:
- 范围内涵盖的所有主要细分市场的全球、区域和国家层面的市场规模和预测
- 市场动态,如驱动因素、限制因素和关键机遇
- 未来的主要趋势
- 详细的 PEST/波特五力分析和 SWOT 分析
- 全球和区域市场分析涵盖关键市场趋势、主要参与者、法规和最新市场发展
- 行业格局和竞争分析,涵盖市场集中度、热点图分析、知名参与者和最新发展
- 详细的公司简介
- Historical Analysis (2 Years), Base Year, Forecast (7 Years) with CAGR
- PEST and SWOT Analysis
- Market Size Value / Volume - Global, Regional, Country
- Industry and Competitive Landscape
- Excel Dataset
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
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to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
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to country scope.
Trends and growth analysis reports related to Consumer Goods : READ MORE..
The List of Companies
1. Abbott Laboratories
2. AMCO Proteins
3. CytoSport, Inc.
4. Glanbia plc
5. Iovate Health Sciences International Inc.
6. MusclePharm Corporation
7. Nature's Bounty Co.
8. NOW Foods
9. Quest Nutrition, LLC
10. Transparent Labs
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.