2019 年清酒市场价值为 92.9016 亿美元,预计到 2027 年将达到 131.4668 亿美元;预计 2020 年至 2027 年的复合年增长率为 4.7%。
清酒是一种日本酒精饮料,由发酵的大米制成,被称为米酒。清酒通常使用精制的酒米、一种名为米曲霉的霉菌、水和酵母酿造。优质清酒的陈酿时间超过一年,大多数品种的酒精含量在 15% 到 20% 之间。
预计在预测期内,北美的清酒市场将以最高的复合年增长率增长。该地区清酒市场的增长主要归因于北美酒精饮料消费量的增加。该地区啤酒厂和酿酒厂数量的增加满足了对包括清酒在内的酒精饮料日益增长的需求。北美对清酒的需求不断增长,吸引了制造商在该地区建立业务,这进一步推动了北美清酒市场的增长。Takara Sake USA Inc.、Gekkeikan Sake 和 Ozeki Sake 等知名公司的出现为北美清酒市场提供了增长 机会 。
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新冠疫情对日本清酒市场的影响
由于封锁、旅行禁令和企业停业,COVID-19 疫情对各国的经济和行业产生了不利影响。食品和饮料是遭受严重破坏的重要行业之一,例如供应链限制和生产工厂停工。各国不同工厂的关闭扰乱了全球供应链,并对制造活动、交货计划和多种商品销售产生了负面影响。COVID 疫情最初扰乱了对酒精的需求,因为餐馆、食品服务提供商、酒类商店、酒店和酒吧关闭,对清酒市场产生了负面影响。当地商店和酒吧的关闭为在线服务提供商创造了机会,稳定了疫情期间对酒精饮料的需求,对清酒市场产生了积极影响。因此,最初 COVID 19 对清酒市场产生了负面影响,但随着对酒精的需求增加,影响逐渐稳定,导致对清酒的需求增加。
市场洞察
清酒出口增加
日本以及亚太国家对清酒的需求下降导致清酒出口增加。由于美国酒精消费量高,且人们更倾向于传统风格的饮料,导致清酒对美国的出口增加。欧洲、北美等地区的日本餐馆数量不断增加,导致对清酒的需求增加。人们对清酒的欣赏度高,以及将各种菜肴与清酒搭配的趋势日益兴起,导致清酒对各国的出口增加。
产品类型洞察
根据产品类型,清酒市场分为普通清酒、纯米清酒、本酿造酒、纯米吟酿、吟酿和纯米大吟酿。2019 年,普通清酒占据了最大的市场份额;而纯米清酒预计在 2020-2027 年期间的复合年增长率最高。普通清酒也被称为 Futsū-shu,相当于餐酒,也占清酒产量的大多数。据 Takara Sake 称,普通清酒约占全球清酒产量的三分之二,口感温和,酒体甜美,酸度极低。用于酿造普通清酒的大米精炼率最高为 70%,可能含有也可能不含有添加的酿酒酒精。
范围洞察
根据范围,清酒市场分为高端、中端和低端。低端部分在 2019 年占据了最大的市场份额,高端部分预计将在 2020-2027 年期间实现最快的复合年增长率。低价位的清酒是为了获得最大的产量和价值以及使用更便宜的大米等级而酿造的,这些大米大多抛光度低于 30%。生产的清酒大部分属于低端部分。
清酒市场中的一些参与者包括 Aramasa Co, Ltd.;Asahishuzo CO., Ltd.;Blue Current Brewery;Gekkeikan Sake Co., Ltd;Hakutsuru Sake Brewing Co., Ltd;Kanpai London;Craft Sake;Ozeki Corporation;Sun Masamune Pty Limited;Takara Sake USA Inc.;Tatsuuma-Honke Brewing Co. Ltd. 等。主要公司实施并购和研发战略,以扩大客户群并在全球市场中获得显著份额,这也使他们能够在全球范围内保持自己的品牌名称。
清酒市场区域洞察
Insight Partners 的分析师已详细解释了预测期内影响清酒市场的区域趋势和因素。本节还讨论了北美、欧洲、亚太地区、中东和非洲以及南美和中美洲的清酒市场细分和地理位置。
- 获取清酒市场的区域特定数据
清酒市场报告范围
报告属性 | 细节 |
---|---|
2019 年市场规模 | 92.9 亿美元 |
2027 年市场规模 | 131.5亿美元 |
全球复合年增长率(2019 - 2027) | 4.7% |
史料 | 2017-2018 |
预测期 | 2020-2027 |
涵盖的领域 | 按产品类型
|
覆盖地区和国家 | 北美
|
市场领导者和主要公司简介 |
|
市场参与者密度:了解其对商业动态的影响
清酒市场正在快速增长,这得益于终端用户需求的不断增长,这些需求源于消费者偏好的不断变化、技术进步以及对产品优势的认识不断提高等因素。随着需求的增加,企业正在扩大其产品范围,进行创新以满足消费者的需求,并利用新兴趋势,从而进一步推动市场增长。
市场参与者密度是指在特定市场或行业内运营的企业或公司的分布情况。它表明在给定市场空间中,相对于其规模或总市场价值,有多少竞争对手(市场参与者)存在。
在清酒市场运营的主要公司有:
- 蓝流啤酒厂
- 月桂冠酒业株式会社
- 新政株式会社
- 白鹤清酒酿造株式会社
- 孙正宗有限公司
免责声明:上面列出的公司没有按照任何特定顺序排列。
- 获取清酒市场顶级关键参与者概览
报告亮点
- 全球清酒市场的渐进式行业趋势,帮助参与者制定有效的长期战略
- 发达市场和发展中市场采用的业务增长战略
- 2017 年至 2027 年全球清酒市场的定量分析
- 各行业对全球清酒需求的估计
- PEST 分析可说明行业内买家和供应商的效率
- 了解竞争激烈的市场形势和全球清酒需求的最新发展
- 市场趋势和前景以及推动和制约全球清酒市场增长的因素
- 通过了解与市场增长相关的商业利益所依据的策略来进行决策过程。
- 全球清酒市场各市场节点规模
- 全球清酒市场的详细概述和细分以及其行业动态
- 全球清酒市场各地区规模及增长机遇
清酒市场-按产品类型
- 普通清酒
- 纯米
- 本醸造
- 纯米吟酿
- 吟醸
- 纯米大吟酿
清酒市场-按种类
- 优质的
- 中等的
- 低的
公司简介
- 新正株式会社;
- 旭酒造株式会社
- 蓝溪啤酒厂
- 月桂冠酒业株式会社
- 白鹤清酒酿造有限公司
- 干杯伦敦精酿清酒
- 大关公司
- 孙正宗有限公司
- Takara Sake USA Inc.
- 辰马本家酿酒株式会社
- Historical Analysis (2 Years), Base Year, Forecast (7 Years) with CAGR
- PEST and SWOT Analysis
- Market Size Value / Volume - Global, Regional, Country
- Industry and Competitive Landscape
- Excel Dataset
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
Trends and growth analysis reports related to Food and Beverages : READ MORE..
The List of Companies - Sake Market
- BLUE CURRENT BREWERY
- GEKKEIKAN SAKE CO., LTD
- ARAMASA CO, LTD.
- HAKUTSURU SAKE BREWING CO., LTD.
- SUN MASAMUNE PTY LIMITED
- TATSUUMA-HONKE BREWING CO. LTD.
- ASAHISHUZO CO., LTD.
- TAKARA SAKE USA INC.
- KANPAI LONDON CRAFT SAKE
- OZEKI CORPORATION
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.