Sports Drink Market Key Findings by 2031
预计 2023 年至 2031 年期间,运动饮料市场的复合年增长率将达到 5%。对由清洁成分制成的天然和有机运动饮料的需求激增很可能仍是市场的主要趋势。
运动饮料市场分析:
- 由于体育和瑜伽等健身活动,年轻人的健康意识不断增强,推动了市场的增长。
- 增强肌肉和耐力的成分使饮料更具功能性,预计将在未来几年推动市场增长。
- 由于高果糖玉米糖浆被蔗糖和果糖替代,导致能量释放缓慢,无糖饮料的需求激增,从而带来利润丰厚的市场增长。
- 此外,在年轻人中,有机蛋白质来源越来越受欢迎,这预计将推动运动饮料市场的增长。
- 生产实践中的一项举措包括将豌豆蛋白、大豆蛋白和大米蛋白等来源作为其主要成分,这吸引了运动饮料市场的增长机会。
运动饮料市场概览
- 运动饮料是运动员和参与体育活动的人们在比赛或训练前后饮用的饮料。
- 运动饮料可提供身体在激烈的运动比赛或训练期间所需的电解质。
- 这些电解质是体内的钠(Na)、镁(Mg)、钾(K)、钙(Ca)、葡萄糖和水。
- 运动饮料还含有高果糖玉米糖浆、葡萄糖和蔗糖中的碳水化合物,或者所有这些营养素都可以不含糖。
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运动饮料市场:战略洞察
复合年增长率(2023 - 2031)5%- 2023 年市场规模
XX 百万美元 - 市场规模 2031
美元 XX 百万美元
市场动态
- 增加与体育和健身相关的活动
- 对由清洁成分制成的天然和有机运动饮料的需求激增
- 对具有针对性健康益处的天然、功能性运动饮料的需求日益增长
关键人物
- 雅培营养品公司
- BA 运动营养有限公司
- 布里特维克公司
- 达能公司
- 弗雷泽和尼夫
- 卢卡泽利本纳三得利
- 大塚制药株式会社
- 百事可乐公司
- 立体贸易有限公司
- 可口可乐公司
区域概况
- 北美
- 欧洲
- 亚太
- 南美洲和中美洲
- 中东和非洲
市场细分
- 低渗性
- 高渗性
- 等渗
- 橙子
- 柠檬
- 葡萄
- 混合浆果
- 什锦水果
- 水果宾治
- 超市和大卖场
- 便利店
- 在线的
- 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。
运动饮料市场的驱动因素和机遇
增加体育和健身相关活动
- 身体健康和保健活动是运动饮料需求激增的重要因素。
- 所有人口群体的消费者都花更多时间通过参加竞技体育、健身课程和锻炼等活动来保持健康。随着人们对保持身体活跃的兴趣日益浓厚,运动饮料市场也在鼓励人们利用任何体育活动来保持健康。
- 此外,健身爱好者和业余运动员经常饮用运动饮料来补充电解质、保持水分并在锻炼或比赛期间增强能量。
- 人们越来越意识到补水和营养在维持身体活动和整体健康方面的作用,这是人们对运动饮料消费兴趣日益浓厚的主要原因。
- 因此,运动饮料市场蓬勃发展,百事可乐、可口可乐、红牛和佳得乐等公司正在探索新的配方,扩大其产品组合,并寻求除职业运动员之外更广泛的消费者群体。
具有针对性健康益处的天然、功能性运动饮料需求不断增长
- 日益增长的健康趋势导致消费者对具有针对性健康益处的天然或功能性运动饮料的需求增加。
- 运动饮料制造商有机会创新其品牌以占领更多的市场份额。
- 消费者越来越关注具有有效成分和营养价值的运动饮料,以满足他们的功能和性能需求。
- 由于消费者对天然产品的兴趣日益增加,能够针对特定运动员和一般健康问题有效创造和销售清洁标签、经过验证的配方的品牌很可能会在运动饮料市场上占据最佳地位。
- 功能性运动饮料可以使用天然甜味剂与植物成分和草药的组合来区分产品,并吸引那些想要更全面地了解健康和健身方式的消费者
运动饮料市场细分
全球运动饮料市场的范围根据类型、口味和分销渠道进行细分。
- 根据类型,运动饮料市场分为低渗性、高渗性和等渗性。
- 根据口味,市场分为橙子、柠檬、葡萄、混合浆果、混合水果、果汁等。
- 根据分销渠道,市场分为超市和大卖场、便利店、网上商店和其他。
运动饮料市场份额(按地区)分析
- 运动饮料市场报告包括对五大地理区域的详细分析,包括当前和历史市场规模以及 2021 年至 2031 年的预测,涵盖北美、欧洲、亚太地区 (APAC)、中东和非洲 (MEA) 以及南美洲和中美洲。
- 每个地区进一步细分为各个国家。本报告提供 18 个国家的分析和预测,涵盖运动饮料市场动态,例如影响区域市场的驱动因素、趋势和机会。
- 此外,该报告还涵盖了波特五力分析,其中涉及影响这些地区运动饮料市场的主要因素的研究。
运动饮料市场报告范围
运动饮料市场新闻及最新发展:
运动饮料市场的评估是通过收集一手和二手研究后的定性和定量数据进行的,其中包括重要的公司出版物、协会数据和数据库。以下是市场创新、业务扩展和战略发展情况的列表:
- Monster Energy 宣布已与全球第一大两轮车生产商、总部位于印度的 Hero MotoCorp 及其充满活力的越野摩托车竞赛车队 Hero MotoSports Team Rally 建立战略合作伙伴关系。(来源:Monster Energy,公司网站,2023 年 11 月)
- Boost Drinks 扩大了其无糖能量饮料系列,推出了 Tropical Blitz 和 Apple & Raspberry 两款产品,旨在补充其原味无糖能量饮料 SKU。这些新增产品是 Boost 为利用无糖能量饮料类别同比增长 23% 所做出的努力的一部分。(来源:Boost,简报,2024 年 5 月)
运动饮料市场报告覆盖范围和交付成果
“运动饮料市场规模和预测(2021-2031)”对以下领域进行了详细的市场分析:
- 范围内涵盖的所有主要细分市场的全球、区域和国家层面的运动饮料市场规模和预测
- 运动饮料市场趋势以及市场动态,如驱动因素、限制因素和关键机遇
- 详细的 PEST/波特五力分析和 SWOT 分析
- 运动饮料市场分析涵盖主要市场趋势、全球和、主要参与者、法规和最新市场发展
- 行业格局和竞争分析,涵盖市场集中度、热点图分析、知名参与者以及运动饮料市场的最新发展
- 详细的公司简介
运动饮料市场报告范围
报告属性 | 细节 |
---|---|
2023 年的市场规模 | XX 百万美元 |
2031 年市场规模 | XX 百万美元 |
全球复合年增长率(2023 - 2031) | 5% |
史料 | 2021-2022 |
预测期 | 2024-2031 |
涵盖的领域 | 按类型
|
覆盖地区和国家 | 北美
|
市场领导者和主要公司简介 |
|
- 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
Frequently Asked Questions
Some of the customization options available based on request are additional 3–5 company profiles and country-specific analysis of 3–5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation, as our team would review the same and check the feasibility.
Growing physical and fitness-related activities is one of the major factors driving the sports drink market.
The global sports drink market is estimated to grow above 5% during the forecast period 2024-2031.
The surge in demand for natural and organic sports drinks made from clean ingredients is likely to remain a key trend in the market.
The report can be delivered in PDF/Word format, we can also share an Excel data sheet based on request.
The leading players operating in the sports drink market are Abbott Nutrition Co, BA Sports Nutrition LLC, Britvic Plc, Danone SA, Fraser and Neave, Lucozade Ribenna Suntory, Otsuka Pharmaceutical Co Ltd, PepsiCo Inc, Steric Trading Ptv Ltd, and The Coca-Cola Co.
The List of Companies
1. Abbott Nutrition Co
2. BA Sports Nutrition LLC
3. Britvic PLC
4. Danone S.A
5 .Fraser and Neave
6. Lucozade Ribenna Suntory
7. Otsuka Pharmaceutical Co. Ltd.
8. PepsiCo Inc.
9. Steric Trading Ptv. Ltd.
10. The Coca-Cola Company
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.