运动营养市场增长、规模、份额、趋势、关键参与者分析及 2031 年预测

  • Report Code : TIPRE00006894
  • Category : Consumer Goods
  • Status : Published
  • No. of Pages : 164
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预计到 2031 年,运动营养市场规模将从 2023 年的 240.1 亿美元增至 464.1 亿美元。预计 2023-2031 年期间,市场复合年增长率将达到8.6%。全球素食消费者数量的不断增加推动了对含有素食、有机和植物成分的运动营养产品的需求。消费者越来越意识到植物性运动营养产品比传统产品更有营养,预计这将在预测期内推动对植物性运动营养产品的需求。

运动营养市场分析

糖尿病和肥胖等健康问题的患病率在世界范围内呈上升趋势。根据世界卫生组织的数据,截至 2022 年,有 25 亿成年人超重,其中 8.9 亿成年人患有肥胖症。由于健康意识的提高和对更好外表的日益关注,消费者越来越多地转向健康的生活方式并参与体育锻炼。此外,全球各地举办的多项体育赛事,如超级碗、亚运会、世界杯和奥运会,导致年轻人更多地参与体育活动。因此,体育活动的日益普及导致运动员对运动营养产品(包括蛋白粉、蛋白棒和运动补充剂)的需求不断增加,以提高他们的整体表现,尤其是在比赛和锻炼期间。

运动营养市场概览

体育运动和体育活动的趋势在全球范围内正在大幅增长。由于这些运动营养产品提供了更广泛的健康益处,各个发达国家和发展中国家对蛋白粉RTD饮料的需求都在增加。一些运动营养产品制造商正在选择新的植物和有机蛋白质成分来源,例如螺旋藻 微藻,以在运动营养市场上与竞争对手区分开来。这些运动营养产品中的氨基酸和肌酸等成分针对特定的身体功能,包括减肥、能量平衡和肌肉修复。例如,2023 年 11 月,运动营养公司FrieslandCampina宣布推出一种新型乳清蛋白粉,其中的蛋白质成分旨在增强医疗营养、支持运动表现和促进肠道健康。这些因素预计将推动全球运动营养市场的发展。

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运动营养市场:

Sports Nutrition Market
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    这个免费样品将包括数据分析,从市场趋势到估计和预测。

运动营养市场驱动因素和机遇

消费者对健身活动的参与度不断提高

健身爱好者数量的增加导致全球范围内出现了多家健身中心、健身房和体育俱乐部。例如,领先的健身房连锁店 Basic-Fit 在 2023 年在欧洲拥有 1,400 多家健身房。此外,自 COVID-19 疫情爆发以来,使用健身应用程序和参加在线健身课程的人数有所增加。健身生活方式的增加导致对运动营养产品(如蛋白粉和其他运动补充剂)的需求增加,以提高锻炼期间的整体表现和能量效率。此外,社交媒体在影响广泛受众采用健康生活方式和支持他们实现健身目标方面发挥着至关重要的作用。运动、锻炼和饮食理念可通过 YouTube、Instagram 和 Facebook 等平台获得,这进一步吸引了消费者对体育健身活动的关注。因此,消费者对体育健身活动的参与度不断提高,增加了全球对运动营养产品的需求。

政府出台支持体育活动的优惠措施

运动营养市场受到全球范围内多项政府举措和计划的推动,这些举措和计划旨在促进人们参与体育运动和体育活动。例如,美国政府通过其国家青少年体育战略和国际体育规划倡议 ( ISPI )计划促进年轻人参与体育活动。此外,政府还支持女性参与体育活动,为主要参与者提供了将消费者群体扩大到女性的机会。例如,美国政府通过女子体育基金会支持女子运动队。已经成立了几支女子运动队,包括国际足联女子足球队和美国女子国家足球队。此外,英国政府还推出了一项新的体育战略,旨在到 2030 年让英国拥有 125 万名活跃女运动员,以此来支持女运动员。南澳大利亚州政府则承诺到 2027 年投资 1800 万美元建设专门针对女性的体育基础设施和项目,以支持该国的女孩和妇女从事运动员职业。这些因素可以被视为运动营养产品制造商的市场机会,帮助他们在预测期内从竞争对手中脱颖而出,并巩固其在运动营养市场的市场地位。

运动营养市场报告细分分析

促成运动营养市场分析的关键部分是产品类型和分销渠道

  • 根据产品类型,运动营养市场分为补充剂、能量棒、即饮饮料和其他。补充剂部分在 2023 年占据最大份额。
  • 就分销渠道而言,市场分为超市和大卖场、专卖店、在线零售等。专卖店部分在 2023 年占据最大份额。

运动营养市场份额按地区分析

运动营养市场报告的地理范围主要分为五个区域:北美、亚太、欧洲、中东和非洲、南美和中美。

2023 年北美占据最大份额,而预计亚太市场在预测期内将实现最快的复合年增长率。

在北美,糖尿病和由高肥胖引起的慢性病等健康状况的发病率不断上升。根据美国健康信托基金的数据,截至 2023 年 9 月,美国 41.9% 的美国人患有肥胖症,并正在转向更健康的饮食。为了克服持续的健康问题,大多数人口都采取了积极的生活方式,参与体育锻炼和运动。为了应对这一趋势,该地区的几家主要参与者正在提供广泛的运动营养产品组合。例如,2023 年 12 月,Barebells 扩大了其蛋白棒产品组合,推出了 Soft Bar 香蕉焦糖蛋白棒,以满足消费者对健康和功能性食品日益增长的偏好趋势。此外,对方便和随身携带的健康饮料的需求不断增长,推动了对运动营养产品(如 RTD 运动饮料和蛋白棒)的需求。此外,为了提高锻炼表现或快速恢复,消费者倾向于服用运动补品。因此,消费者生活方式的转变正在推动北美对蛋白棒、RTD 运动饮料和运动营养补充剂等运动营养产品的需求。

 

运动营养市场区域洞察

Insight Partners 的分析师详细解释了预测期内影响运动营养市场的区域趋势和因素。本节还讨论了北美、欧洲、亚太地区、中东和非洲以及南美和中美洲的运动营养市场细分和地理位置。

Sports Nutrition Market
  • 获取运动营养市场的区域具体数据

运动营养市场报告范围

报告属性细节
2023 年的市场规模240.1亿美元
2031 年市场规模464.1亿美元
全球复合年增长率(2023 - 2031)8.6%
史料2021-2022
预测期2024-2031
涵盖的领域按产品类型
  • 补充剂
  • 酒吧
  • 即饮饮料
按分销渠道
  • 超市和大卖场
  • 专卖店
  • 网上零售
覆盖地区和国家北美
  • 我们
  • 加拿大
  • 墨西哥
欧洲
  • 英国
  • 德国
  • 法国
  • 俄罗斯
  • 意大利
  • 欧洲其他地区
亚太
  • 中国
  • 印度
  • 日本
  • 澳大利亚
  • 亚太其他地区
南美洲和中美洲
  • 巴西
  • 阿根廷
  • 南美洲和中美洲其他地区
中东和非洲
  • 南非
  • 沙特阿拉伯
  • 阿联酋
  • 中东和非洲其他地区
市场领导者和主要公司简介
  •  
  • 格兰比亚公司
  • 现在食品
  • 生命花园
  • 百事可乐公司
  • Quest Nutrition 有限责任公司
  • 雅培实验室
  • 安利公司
  • GNC 控股有限公司
  • 全球运动营养补充剂有限公司

市场参与者密度:了解其对商业动态的影响

由于消费者偏好的不断变化、技术进步以及对产品优势的认识不断提高等因素,最终用户需求不断增加,推动了运动营养市场快速增长。随着需求的增加,企业正在扩大其产品范围,进行创新以满足消费者需求,并利用新兴趋势,从而进一步推动市场增长。

市场参与者密度是指在特定市场或行业内运营的企业或公司的分布情况。它表明在给定市场空间中,相对于其规模或总市场价值,有多少竞争对手(市场参与者)存在。

在运动营养市场运营的主要公司有:

  1. 格兰比亚公司
  2. 现在食品
  3. 生命花园
  4. 百事可乐公司
  5. Quest Nutrition 有限责任公司

免责声明上面列出的公司没有按照任何特定顺序排列。


Sports Nutrition Market

 

  • 了解运动营养市场顶级关键参与者概况

运动营养市场新闻和最新发展

运动营养市场通过收集一手和二手研究后的定性和定量数据进行评估,其中包括重要的公司出版物、协会数据和数据库。运动营养市场最近的一个关键发展如下:

  • 安利旗下 XS 能量和运动营养品与奥兰多 Squeeze 达成独家合作,成为奥兰多 Squeeze 的独家赞助商,致力于为专业和非专业匹克球运动员提供正能量,让他们充分享受每一刻。(来源:安利公司,公司网站,2024 年 3 月)
  • GNC 的 PRO Performance 和 Beyond Raw 扩大了其产品组合,包括两个新的 Vitapak 计划,以支持入门级、主动和高级健身表现,帮助任何阶段的消费者实现目标。(来源:GNC Holdings, LLC,新闻稿,2024 年 1 月)

运动营养市场报告覆盖范围和交付成果

“运动营养市场规模和预测(2021-2031)”报告对市场进行了详细的分析,涵盖以下领域:

  • 范围内涵盖的所有主要细分市场在全球、区域和国家层面的运动营养市场规模和预测
  • 运动营养市场趋势,以及驱动因素、限制因素和关键机遇等市场动态
  • 详细的波特五力分析和 SWOT 分析
  • 运动营养市场分析涵盖主要市场趋势、全球和区域框架、主要参与者、法规和最新市场发展
  • 行业格局和竞争分析,涵盖市场集中度、热图分析、知名参与者以及运动营养市场的最新发展
  • 详细的公司简介
  • Historical Analysis (2 Years), Base Year, Forecast (7 Years) with CAGR
  • PEST and SWOT Analysis
  • Market Size Value / Volume - Global, Regional, Country
  • Industry and Competitive Landscape
  • Excel Dataset
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


Which region dominated the sports nutrition market in 2023?

North America accounted for the largest share of the market in 2023.

What are the driving factors impacting the sports nutrition market?

Rising engagement of consumers in physical fitness activities and increasing strategic initiatives by key players are major factors contributing to the growth of the market.

What are the future trends of the sports nutrition market?

Preference for sports nutrition products with vegan and organic claims is likely to emerge as a key trend in the market in the future.

Which are the leading players operating in the sports nutrition market?

Glanbia plc; NOW Foods; Garden of Life; PepsiCo Inc.; Quest Nutrition LLC; Abbott Laboratories; Amway Corp; GNC Holdings, LLC; Worldwide Sport Nutritional Supplements; Inc.; and Herbalife Nutrition Ltd. are a few of the key players operating in the market.

What would be the estimated value of the sports nutrition market by 2031?

The market size is projected to reach US$ 46.41 million by 2031.

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The List of Companies - Sports Nutrition Market

  • Glanbia Plc
  • PepsiCo Inc
  • The Coca-Cola Co
  • Iovate Health Sciences International Inc. 
  • Abbott Laboratories
  • Yakult Honsha Co., Ltd. 
  • NOW Health Group Inc
  • Garden of Life LLC
  • Quest Nutrition LLC 
  • Herbalife Nutrition Ltd

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The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.