2028 年香草市场报告(按细分市场、地域、动态、最新发展和战略见解)

  • Report Code : TIPRE00007722
  • Category : Food and Beverages
  • Status : Published
  • No. of Pages : 148
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Vanilla Market Price, Size, Value Analysis 2028

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2021 年香草市场价值为 14.3451 亿美元,预计到 2028 年将达到 19.5609 亿美元。预计 2021 年至 2028 年的复合年增长率为 4.5%。

 

香草来源于香草属的兰花,主要来自墨西哥的平叶香草。目前全球种植的三种主要香草品种包括墨西哥香草、马达加斯加香草(波旁香草)和印度尼西亚香草。它是仅次于藏红花的第二昂贵的香料,广泛应用于食品和饮料、个人护理和化妆品、药品、家居香水和动物饲料等多个行业

2020 年,北美占据全球香草市场的最大份额,而亚太地区预计在预测期内将以最快的复合年增长率增长。食品和饮料行业是美国经济的重要组成部分。根据美国经济发展委员会的报告,食品和饮料行业由近 27,000 个组织组成,雇佣了近 150 万人。美国和加拿大等各国烘焙和糖果产品消费量的增加,预计也将在不久的将来推动北美对香草的需求。烘焙产品包括百吉饼、面包、蛋糕、羊角面包、甜甜圈、糕点等等。该地区对调味烘焙产品的需求不断增长,刺激了对香草的需求,从而促进了市场发展。

此外,该地区消费者不断变化的繁忙生活方式也导致对多功能美容和个人护理产品的需求增加。北美被视为最有价值的美容和个人护理市场。该地区对美容和个人护理产品的需求不断增加,这是香草市场的重要推动力,因为香草因其抗菌、舒缓、抗衰老特性而被广泛用于各种美容和个人护理产品,如保湿霜、磨砂膏、抗衰老霜、乳液和香水产品。

 

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香草市场:

香草市场
  • Vanilla Market
    复合年增长率(2021 - 2028 年)
    4.5%
  • 2021 年市场规模
    14.3 亿美元
  • 2028 年市场规模
    19.6 亿美元

市场动态

增长动力
  • 財政部
  • 財政部
  • 財政部
未来的趋势
  • 財政部
  • 財政部
  • 財政部
机会
  • 財政部
  • 財政部
  • 財政部

关键人物;主力;重要一员

  •  
  • 康林精细科学有限公司
  • 奇华顿公司
  • Heilala 香草美国版。
  • LAFAZA 食品
  • 尼尔森-梅西香草股份有限公司
  • 德之馨
  • 香草公司
  • 嘉里集团
  • 陶顿公司

区域概况

Vanilla Market
  • 北美
  • 欧洲
  • 亚太
  • 南美洲和中美洲
  • 中东和非洲

市场细分

Vanilla Market形式
  • 粘贴
  • 液体
  • 粉末
  • 豆子
Vanilla Market类别
  • 有机和传统
Vanilla Market应用
  • 食品与饮品
  • 个人护理
  • 药品
  • 其他的
  • 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。



 

新冠疫情对香草市场的影响

由于封锁、旅行禁令和企业停业,COVID-19 疫情影响了各国的经济和行业。在疫情爆发的最初几天,多家公司宣布产品交付可能延迟,未来产品销售下滑。欧洲、亚洲和北美国家实施的全球旅行禁令影响了商业合作和伙伴关系机会。所有这些因素预计都会对食品和饮料行业产生负面影响,从而抑制与该行业相关的各个市场(包括全球香草市场)的增长。此外,由于食品和饮料、个人护理等各个行业的需求下降,香草价格大幅下跌。这一因素也影响了市场参与者和种植香草的农民的盈利能力。然而,由于一些国家的政府采取了疫苗接种等重大措施,市场正在复苏。多个工业部门正在战略性地计划投资先进产品,以实现收入最大化。这一因素预计将为未来几年全球香草市场的增长提供动力。

 

市场洞察

 

天然食品添加剂/调味料的需求不断增长

消费者越来越喜欢那些声称使用 100% 天然成分的品牌。他们倾向于忠于那些在产品中使用天然食品添加剂的品牌。制造商几乎必须将他们的产品宣传为“纯天然”。多年来,香草一直是食品和饮料行业最受欢迎的口味之一。它为许多食品和饮料增添风味,包括蛋糕、糕点、松饼、乳制品、饮料、甜点、冰淇淋和糖霜。随着对含有天然成分和食品添加剂的食品的需求迅速增加,对天然香草的需求也显著上升。这一因素已成为全球香草市场的一个关键驱动因素。

 

表单洞察

根据形态,香草市场分为糊状、液体、粉末和豆类。豆类部分在 2020 年占据了更大的市场份额,预计液体部分在预测期内将在市场上实现更高的复合年增长率。液体香草比香草精提供更浓郁、更纯正的香草味,因为它的加工程度较低。液体香草可用于各种烘焙产品,如蛋糕、糕点和饼干。它还用作各种饮料的调味剂,如葡萄酒、鸡尾酒、热巧克力和咖啡。香草精可用于冰淇淋、冰沙、甜点和其他产品。液体香草因其抗炎特性而被用于护肤品和药品中。液体香草也用于香水和香精中。预计在预测期内,液体香草在各种应用中的使用率不断上升,将推动产品需求。

 

类别洞察

根据类别,香草市场分为有机香草和传统香草。传统香草在 2020 年占据了更大的市场份额,而有机香草预计在预测期内将在市场上实现更高的复合年增长率。人们越来越意识到有机食品的好处,这提高了有机食品的受欢迎程度。它们用粪肥或堆肥自然种植,不使用化肥和杀虫剂。由于儿童比成人更容易因食物中的农药残留而生病,因此父母选择给他们喂食有机食品。有机食品的另一个好处是它们不含生长激素、转基因成分 (GMI) 和抗生素残留物。对有机食品的需求不断增长,导致对有机香草的需求巨大。

应用程序洞察

根据应用,香草市场分为食品和饮料、个人护理、制药和其他。食品和饮料部门在 2020 年占据了更大的市场份额,预计个人护理部门在预测期内将在市场上实现更高的复合年增长率。由于烘焙产品、冰淇淋和甜点的消费量不断增加,以及在食品零售和服务业的应用不断增加,预计食品和饮料部门仍将是香草的主要应用领域之一。多年来,香草一直被用作各种食品和饮料的调味剂,尤其是在蛋糕、松饼、糕点和甜甜圈等烘焙产品中。它还用于冷冻甜点、冰淇淋、冰沙、糖霜、生奶油和其他产品。在过去的几年里,香草精被用于拿铁、热巧克力、浓奶昔、鸡尾酒、冷饮等。香草粉经常用于香料混合物、干烘焙预混料和其他干性成分。

 

香草市场的一些参与者包括 Camlin Fine Sciences Ltd;Givaudan SA;Heilala Vanilla US;LAFAZA Foods;Nielsen-Massey Vanillas, Inc.;Symrise;The Vanilla Company;Kerry Group;Touton SA 和马达加斯加香草公司。

报告亮点

  • 香草市场的渐进式行业趋势,帮助参与者制定有效的长期战略
  • 发达市场和发展中市场采用的业务增长战略
  • 2019 年至 2028 年香草市场定量分析
  • 全球香草需求量估计
  • 波特五力分析阐明了行业内买家和供应商的效力
  • 了解竞争市场状况的最新发展
  • 市场趋势和前景以及推动和抑制香草市场增长的因素
  • 通过强调支撑商业利益的市场策略来协助决策过程,从而促进市场增长
  • 不同节点香草市场规模
  • 市场的详细概述和细分,以及香草行业动态
  • 各地区香草市场规模及增长潜力


香草市场报告范围

报告属性细节
2021 年市场规模14.3亿美元
2028 年市场规模19.6亿美元
全球复合年增长率(2021 - 2028)4.5%
历史数据2019-2020
预测期2022-2028
涵盖的领域按形式
  • 粘贴
  • 液体
  • 粉末
  • 豆子
按类别
  • 有机和传统
按应用
  • 食品与饮品
  • 个人护理
  • 药品
  • 其他的
覆盖地区和国家北美
  • 我们
  • 加拿大
  • 墨西哥
欧洲
  • 英国
  • 德国
  • 法国
  • 俄罗斯
  • 意大利
  • 欧洲其他地区
亚太
  • 中国
  • 印度
  • 日本
  • 澳大利亚
  • 亚太其他地区
南美洲和中美洲
  • 巴西
  • 阿根廷
  • 南美洲和中美洲其他地区
中东和非洲
  • 南非
  • 沙特阿拉伯
  • 阿联酋
  • 中东和非洲其他地区
市场领导者和主要公司简介
  •  
  • 康林精细科学有限公司
  • 奇华顿公司
  • Heilala 香草美国版。
  • LAFAZA 食品
  • 尼尔森-梅西香草股份有限公司
  • 德之馨
  • 香草公司
  • 嘉里集团
  • 陶顿公司
  • 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。

 

香草市场 – 按形式

  • 粘贴
  • 液体
  • 粉末
  • 豆子

香草市场 – 按类别

  • 有机的
  • 传统的

香草市场 – 按应用分类

  • 食品与饮品
  • 个人护理
  • 药品
  • 其他的

公司简介

  • 卡姆林精细科学有限公司
  • 奇华顿公司
  • Heilala 香草味 US
  • LAFAZA 食品
  • 尼尔森-梅西香草股份有限公司
  • 德之馨
  • 香草公司
  • 嘉里集团
  • 陶顿公司
  • 马达加斯加香草公司
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


What are the key factors influencing market growth?

The global vanilla market is primarily driven by increasing vanilla usage in various end-use industries, rising demand for natural food additives/flavorings, price volatility and supply shortage.

Based on the application, which segment is expected to grow at a faster rate over the forecast period?

Based on the application, the personal care segment is projected to grow at the fastest rate. Due to the unique fragrance of vanilla, it is used to manufacture several products, such as perfumes, deodorants, soaps, and body washes. Vanilla is becoming a vital ingredient in many skincare products, such as face washes, body creams, day and night creams.

Based on form, which segment is leading the global vanilla market.

Based on form, beans segment held the largest share in the vanilla market. Vanilla beans are mainly used in bakery products, ice creams, and desserts. Vanilla beans from different countries have particular flavor profiles and characteristics because of the differences in temperatures, soils, curing procedures, and vanilla species used. Vanilla beans from Madagascar, for example, have a creamy, sweet flavor. Whereas Mexican vanilla beans are known for their creamy, sweet, and slightly spicy flavors.

What is the scope of the vanilla market?

The market scope covers natural vanilla that is used in various application industries such as food and beverages, personal care, pharmaceuticals, nutraceuticals, and others. It does not include synthetic vanilla/vanillin.

Which region led the global vanilla market in 2020?

In 2020, North America led the global vanilla market. This region's food & beverage market is expanding significantly due to the increasing population, rising disposable incomes, changing lifestyle trends, and product innovations. Other factors driving the demand for food and beverage in North America are the increasing number of restaurants, fast-food chains, and food delivery apps.

Can you list some of the major players operating in the global vanilla market?

Some of the major key players operating in the global vanilla market include Camlin Fine Sciences Ltd; Givaudan S.A.; Heilala Vanilla US; LAFAZA Foods; Nielsen-Massey Vanillas, Inc.; Symrise; The Vanilla Company; Kerry Group; Touton S.A.; and Madagascar Vanilla Company.

The List of Companies - Vanilla Market

  1. Camlin Fine Sciences Ltd.                  
  2. Givaudan S.A.        
  3. Heilala Vanilla US.               
  4. LAFAZA Foods        
  5. Nielsen-Massey Vanillas, Inc.          
  6. Symrise    
  7. The Vanilla Company          
  8. Kerry Group           
  9. Touton S.A.            
  10. Madagascar Vanilla Company

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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