视频编辑软件市场基于(主要地区、市场参与者、规模和份额)- 预测至 2031 年

  • Report Code : TIPRE00013622
  • Category : Technology, Media and Telecommunications
  • No. of Pages : 150
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Video Editing Software Market Growth Report | 2021 to 2031

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视频编辑软件市场规模预计将从 2023 年的 24.3 亿美元增至 2031 年的 39.4 亿美元。预计 2023-2031 年市场复合年增长率为 6.2%。内容创作的兴起和 OTT 平台的增长可能仍是视频编辑软件市场的主要趋势。

视频编辑软件市场分析

视频的制作目的各不相同,例如娱乐、教学等。通过视频以吸引人的方式展示的信息导致了对视频编辑软件的需求。在社交媒体上,观众经常观看以吸引人的格式编辑的卷轴和视频。功能丰富的视频编辑软件被内容创建者、营销活动、教育部门和其他用户采用。为了制作高质量的宣传视频和其他电影文件,内容和营销部门会结合使用视频编辑工具和视频效果软件。电视和电影行业也定期使用这些程序。

视频编辑软件市场概况

视频是一种有效的沟通媒介。它能建立快速、真诚和真实的联系。视频的生成速度非常快,可用于分享、交流、观看或启发。借助视频编辑软件,可以以数字方式创建、编辑和修改视频文件。用户可以编辑和重新排列视频文件以制作原创内容。此外,视频编辑解决方案还提供运动跟踪、色彩校正、图形、音频编辑以及视频校正和效果工具。为了让用户能够制作原创视频内容,一些解决方案还提供音乐、音效和头像等预制资产。

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视频编辑软件市场:

视频编辑软件市场
  • Video Editing Software Market
    复合年增长率(2023 - 2031)
    6.2%
  • 2023 年市场规模
    24.3 亿美元
  • 2031 年市场规模
    39.4 亿美元

市场动态

增长动力
  • OTT 平台需求不断增长
未来的趋势
  • 与人工智能(AI)技术集成以增强视频编辑软件功能
机会
  • 新兴的 BYOD 概念

关键人物;主力;重要一员

  • Adobe
  • Animoto 公司
  • 欧特克公司
  • 苹果公司。
  • Avid 技术公司
  • 光之工坊
  • MAGIX 软件有限公司
  • Movavi 软件有限公司
  • 视频内
  • TechSmith 公司

区域概况

Video Editing Software Market
  • 北美
  • 欧洲
  • 亚太
  • 南美洲和中美洲
  • 中东和非洲

市场细分

Video Editing Software Market类型
  • 本地和云
Video Editing Software Market应用
  • 商业和个人
  • 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。

视频编辑软件市场驱动因素和机遇

内容创作者增多,市场青睐

内容创作者、策展人和社区建设者通过在线作品赚取收入的趋势日益增长,这被称为“创作者经济”。它可以涉及从博客到社交媒体影响者营销、制作和销售在线课程以及制作 YouTube 视频和播客等任何事情。它还包括为创作者提供服务的公司,如广告代理、视频托管服务和分析平台。可用于创作、共享、货币化和受众增长的工具数量显著增加。支付公司 Stripe 报告称,在其 50 个最受欢迎的创作者平台上,“与 2020 年相比,2021 年创作者的数量增加了 48%。”如果这种指数级增长持续下去,五年内,仅这 50 个平台就将支持 1550 万创作者。因此,如此大的内容增长需要视频编辑软件来创作有吸引力的内容。

OTT 平台需求不断增长——视频编辑软件市场机遇

OTT 服务是市场的主要趋势。它迅速从一种专业的流媒体服务转变为最广泛使用的电视观看体验之一。OTT 市场的增长得益于多种因素,包括类型选择有限、可在更大范围的设备上访问、更便宜的成本以及高速互联网基础设施的普及。预计在整个预测期内,视频编辑软件的普及度和使用率将不断提高。市场收入增长的主要驱动力包括over-the-top (OTT) 平台和在线流媒体渠道的快速增长,由于对娱乐视频内容的持续需求,这些渠道需要编辑软件。

视频编辑软件市场报告细分分析

有助于得出视频编辑软件市场分析的关键部分是类型和应用。

  • 根据类型,市场分为云和本地。2023 年,本地部分占据了更大的市场份额。
  • 根据应用,市场分为商业和个人。2023 年,个人市场占据了最大的市场份额。

视频编辑软件市场份额按地区分析

视频编辑软件市场报告的地理范围主要分为五个区域:北美、亚太、欧洲、中东和非洲、南美/南美和中美。

就收入而言,北美占据了视频编辑软件市场的最大份额。美国、加拿大和墨西哥是北美的主要国家。该地区是技术先进解决方案的早期采用者,这是推动市场增长的关键因素之一。此外,该地区是大多数主要视频编辑软件市场参与者的所在地,这推动了其市场份额。此外,美国内容创作者的崛起也进一步推动了市场增长。例如,在美国,YouTube 预测,2022 年其创作者的工作将支持约 390,000 个全职工作岗位——这是美国最大汽车制造商通用汽车雇用人数的四倍。

视频编辑软件市场报告范围

报告属性细节
2023 年的市场规模24.3亿美元
2031 年市场规模39.4亿美元
全球复合年增长率(2023 - 2031)6.2%
历史数据2021-2022
预测期2024-2031
涵盖的领域按类型
  • 本地和云
按应用
  • 商业和个人
覆盖地区和国家北美
  • 我们
  • 加拿大
  • 墨西哥
欧洲
  • 英国
  • 德国
  • 法国
  • 俄罗斯
  • 意大利
  • 欧洲其他地区
亚太
  • 中国
  • 印度
  • 日本
  • 澳大利亚
  • 亚太其他地区
南美洲和中美洲
  • 巴西
  • 阿根廷
  • 南美洲和中美洲其他地区
中东和非洲
  • 南非
  • 沙特阿拉伯
  • 阿联酋
  • 中东和非洲其他地区
市场领导者和主要公司简介
  • Adobe
  • Animoto 公司
  • 欧特克公司
  • 苹果公司。
  • Avid 技术公司
  • 光之工坊
  • MAGIX 软件有限公司
  • Movavi 软件有限公司
  • 视频内
  • TechSmith 公司
  • 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。

视频编辑软件市场新闻和最新发展

视频编辑软件市场通过收集一手和二手研究后的定性和定量数据进行评估,其中包括重要的公司出版物、协会数据和数据库。以下是市场发展情况的列表:

  • 2023 年 11 月,Meta Platforms 推出了两项新的基于 AI 的视频编辑功能,可用于发布到 Instagram 或 Facebook。第一个功能称为 Emu Video,它可以生成时长为四秒的视频,并附带标题、照片或图像提示以及说明。另一个功能称为 Emu Edit,它允许用户使用文本提示更轻松地修改或编辑视频。(来源:新闻,2023 年)
  • 2023 年 7 月,微软推出了 Microsoft Clipchamp,它非常适合 Microsoft 365 用户,将视频创作功能添加到人们用来释放创造力的生产力工具套件中。Clipchamp 具有强大的功能和用户友好的界面,可通过 Web 浏览器访问,让任何人都可以轻松自信地制作具有专业外观的视频,即使没有任何经验。(来源:微软,新闻稿,2023 年)

视频编辑软件市场报告覆盖范围和交付成果

“视频编辑软件市场规模和预测(2021-2031)”报告对市场进行了详细的分析,涵盖以下领域:

  • 范围内所有主要细分市场的全球、区域和国家层面的市场规模和预测
  • 市场动态,如驱动因素、限制因素和关键机遇
  • 未来主要趋势
  • 详细的 PEST/波特五力分析和 SWOT 分析
  • 全球和区域市场分析涵盖关键市场趋势、主要参与者、法规和最新市场发展
  • 行业格局和竞争分析,涵盖市场集中度、热点图分析、知名参与者和最新发展
  • 详细的公司简介
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


What will be the market size of the global video editing software market by 2031?

The global video editing software market is expected to reach US$ 3.94 billion by 2031.

Which are the key players holding the major market share of the global video editing software market?

The key players holding majority shares in the global video editing software market are Adobe; Animoto Inc.; Autodesk Inc.; Apple Inc.; and Avid Technology, Inc.

What are the future trends of the global video editing software market?

Integration with artificial intelligence (AI) technology to enhance video editing software features is anticipated to play a significant role in the global video editing software market in the coming years.

What are the driving factors impacting the global video editing software market?

Rise in content creation and growth in OTT platforms are the major factors that propel the global video editing software market.

What is the estimated market size for the global video editing software market in 2023?

The global video editing software market was estimated to be US$ 2.43 billion in 2023 and is expected to grow at a CAGR of 6.2% during the forecast period 2023 - 2031.

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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