湿巾市场概况、增长、趋势、分析、研究报告(2019-2030 年)

  • Report Code : TIPRE00009981
  • Category : Consumer Goods
  • Status : Published
  • No. of Pages : 241
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2019 年湿巾市场价值为 144.46 亿美元,预计 2019 年至 2030 年的复合年增长率为 11.8%,到 2030 年达到 495.076 亿美元。

湿巾主要用于保持皮肤健康和个人卫生。除了保持个人和家庭卫生外,湿巾和湿巾还具有抗菌、去角质和保湿的特性。这推动了注重健康的消费者对湿巾的需求。为了利用不断增长的需求,主要的湿巾制造商正在推出适合男性和女性皮肤类型的湿巾。这些因素推动了全球对湿巾的需求。个人护理行业的快速增长为湿巾制造商提供了创新产品和包装的机会。

据估计,在预测期内,亚太地区的湿巾市场复合年增长率最高。该地区的快速增长主要归因于发达国家和发展中国家(中国、印度、日本、韩国和澳大利亚)对健康和卫生重要性的认识不断提高。过去几个月,冠状病毒等传染病在中国、印度和澳大利亚等国的蔓延推动了对消毒湿巾的需求。此外,亚洲国家人口的增加以及女性人口购买力和数量的增加,预计将推动对湿巾的需求,以避免传染病和皮肤问题。由于婴儿人口的增长,婴儿湿巾在中国、印度、日本和澳大利亚等国的销量有所增加。预计在预测期内,印度等发展中国家潜在买家数量的增加将推动湿巾市场的发展。

截至 2020 年 8 月,就确诊病例和报告死亡人数而言,美国、巴西、印度、俄罗斯、南非、墨西哥、西班牙和英国是受影响最严重的国家。由于封锁、旅行禁令和企业停业,COVID-19 已影响到各国的经济和行业。全球消费品行业是遭受严重破坏的主要行业之一,例如由于 COVID-19 爆发而导致的供应链中断、制造业中断。例如,中国是全球制造业中心,也是各行业最大的原材料供应国。中国和亚太地区和欧洲等主要地区的多家工厂和工厂的封锁正在影响全球供应链,并对各种商品的制造、交货时间表和销售产生负面影响。所有这些因素都极大地影响了全球  湿巾市场

 

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湿巾市场:

Wipes Market
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    这个免费样品将包括数据分析,从市场趋势到估计和预测。

 

市场洞察

 

可生物降解湿巾的采用率不断上升

可生物降解湿巾需求的上升主要归因于消费者偏好转向环保产品以及政府越来越重视绿色采购政策。由可生物降解物质制成的湿巾可以在一段时间内被细菌或其他生物在厌氧条件下轻易分解。这有助于减少废物在环境中的积累。因此,可生物降解湿巾在美国、加拿大、德国、法国、意大利和英国等发达国家的消费者中越来越受欢迎。此外,环保个人用品越来越受欢迎,进一步推动了全球对可生物降解湿巾的需求。主要参与者开展各种研发活动,以开发对环境影响最小或环境友好的创新产品。例如,环保尿布品牌 Naty 生产可堆肥的婴儿湿巾。同样,妮维雅提供可生物降解的芦荟清洁湿巾。这些温和的湿巾在 28 天内即可生物降解,并且由 100% 可再生植物纤维制成,确保不会产生可能污染环境的废物。因此,预计在预测期内,新型创新型可生物降解湿巾的开发将为湿巾市场的主要参与者提供巨大的增长机会。

 

类型洞察

根据类型,湿巾市场可细分为婴儿湿巾、面部湿巾、可冲散湿巾、家用湿巾和其他。预计家用湿巾细分市场将在 2019-2027 年的预测期内以最快的速度增长。湿巾可以满足个人和家庭的多种需求。市场上有不同类型的湿巾供消费者用来清洁地板、马桶座圈和家中其他表面区域。湿巾通常用于个人卫生和家庭清洁等清洁目的。凝胶湿巾是一种涂抹在干厕纸上的保湿凝胶,用于个人卫生等清洁目的或减少腹泻引起的皮肤刺激。它是湿巾的替代品。家用多用途清洁湿巾也称为消毒湿巾。多用途消毒湿巾可有效清洁、擦亮和除臭所有硬质可洗表面,并具有抗菌作用。这些湿巾采用高性能配方,带有柑橘香味,可清洁甚至重度油脂和污垢。Dr. Wipes 等公司提供家用银器清洁湿巾、窗户和玻璃清洁湿巾、不锈钢湿巾、家具抛光湿巾、皮革清洁湿巾、防石灰清洁湿巾和家用多功能湿巾

 

分销渠道洞察

根据分销渠道,湿巾市场分为超市和大卖场、便利店、线上和其他。预计在 2019-2027 年的预测期内,其他部分的增长速度最快。湿巾分销渠道的其他部分包括杂货店、化妆品店、药店等专卖店。这些零售商以不同的包装形式(如玻璃、高级塑料等)销售来自不同国家和地方品牌的多种产品。湿巾被销往当地的杂货店。这些商店提供各种品牌和产品的湿巾,并及时补充。由于这些商店位于每个地方的交通便利附近,因此产品销售情况良好。包括药店在内的专卖店在一个平台上为客户提供广泛的湿巾产品。这些商店还通过高水平客户服务、优质优惠和特别折扣等独特功能提供出色的消费者体验。这些类型的商店不涉及所有类型产品的销售,如大卖场和超市。化妆品和个人护理店以及其他化妆品品牌还提供各种类型的湿巾,包括面部湿巾、婴儿湿巾、个人卫生湿巾和其他湿巾

利洁时集团、宝洁、庄臣、高乐氏、康泰克、Diamond Wipes International Inc. 等是全球湿巾市场的主要参与者。这些公司正在实施新产品开发和并购战略,以扩大客户群并在全球范围内获得显著的市场份额,从而让这些参与者能够在全球范围内保持自己的品牌。

 

 

湿巾市场区域洞察

Insight Partners 的分析师已详细解释了预测期内影响湿巾市场的区域趋势和因素。本节还讨论了北美、欧洲、亚太地区、中东和非洲以及南美和中美洲的湿巾市场细分和地理位置。

Wipes Market
  • 获取湿巾市场的区域特定数据

湿巾市场报告范围

报告属性细节
2019 年市场规模144.5亿美元
2030 年的市场规模495.1亿美元
全球复合年增长率(2019 - 2030 年)11.8%
史料2017-2018
预测期2020-2030
涵盖的领域按类型
  • 湿巾
  • 面部湿巾
  • 可冲散湿巾
  • 家用湿巾
按分销渠道
  • 超市和大卖场
  • 便利店
  • 在线的
覆盖地区和国家北美
  • 我们
  • 加拿大
  • 墨西哥
欧洲
  • 英国
  • 德国
  • 法国
  • 俄罗斯
  • 意大利
  • 欧洲其他地区
亚太
  • 中国
  • 印度
  • 日本
  • 澳大利亚
  • 亚太其他地区
南美洲和中美洲
  • 巴西
  • 阿根廷
  • 南美洲和中美洲其他地区
中东和非洲
  • 南非
  • 沙特阿拉伯
  • 阿联酋
  • 中东和非洲其他地区
市场领导者和主要公司简介
  •  
  • 康泰克公司
  • 钻石湿巾国际有限公司
  • 杜邦公司
  • 金佰利克拉克公司。
  • Nice-Pak 产品有限公司
  • 宝洁
  • 利洁时集团
  • 洛克莱恩工业公司
  • 庄臣公司

市场参与者密度:了解其对商业动态的影响

湿巾市场正在快速增长,这得益于终端用户需求的不断增长,而这些需求又源于消费者偏好的不断变化、技术进步以及对产品优势的认识不断提高等因素。随着需求的增加,企业正在扩大其产品范围,进行创新以满足消费者的需求,并利用新兴趋势,从而进一步推动市场增长。

市场参与者密度是指在特定市场或行业内运营的企业或公司的分布情况。它表明相对于给定市场空间的规模或总市场价值,有多少竞争对手(市场参与者)存在于该市场空间中。

在湿巾市场运营的主要公司有:

  1. 康泰克公司
  2. 钻石湿巾国际有限公司
  3. 杜邦公司
  4. 金佰利克拉克公司。
  5. Nice-Pak 产品有限公司

免责声明上面列出的公司没有按照任何特定顺序排列。


Wipes Market

 

  • 获取湿巾市场顶级关键参与者概述

 

报告亮点

  • 全球湿巾市场的进步行业趋势有助于参与者制定有效的长期战略
  • 发达市场和发展中市场采用的业务增长战略
  • 2017 年至 2027 年全球湿巾市场定量分析
  • 各行业全球湿巾需求量估算
  • PEST 分析说明了行业内买家和供应商预测湿巾市场增长的有效性
  • 了解竞争激烈的市场形势和全球湿巾需求的最新发展
  • 市场趋势和前景以及推动和抑制全球湿巾市场增长的因素
  • 通过了解支撑全球湿巾市场增长商业利益的战略来制定决策过程
  • 全球湿巾市场各市场节点规模
  • 全球湿巾市场的详细概述和细分,以及该行业的动态
  • 全球各地区湿巾市场规模及增长机遇

 

全球湿巾市场按类型划分

  • 婴儿湿巾
  • 面部湿巾
  • 可冲散湿巾
  • 家用湿巾
  • 其他的

 

全球湿巾市场按分销渠道划分

  • 超市和大卖场
  • 便利店
  • 在线的
  • 其他的

 

公司简介

  • 利洁时集团
  • 宝洁
  • 庄臣公司
  • 高乐氏公司
  • 康泰克公司
  • 钻石湿巾国际有限公司
  • 杜邦公司
  • 洛克莱恩工业公司
  • 金佰利公司
  • Nice-Pak 产品公司
  • Historical Analysis (2 Years), Base Year, Forecast (7 Years) with CAGR
  • PEST and SWOT Analysis
  • Market Size Value / Volume - Global, Regional, Country
  • Industry and Competitive Landscape
  • Excel Dataset
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

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The List of Companies - Global Wipes Market

  1. Contec Inc.
  2. Diamond Wipes International Inc.
  3. DuPont de Nemours, Inc.
  4. Kimberly-Clark Corporation.
  5. Nice-Pak Products, Inc.
  6. Procter & Gamble
  7. Reckitt Benckiser Group Plc
  8. Rockline Industries
  9. S.C. Johnson & Son
  10. The Clorox Company

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The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.