US and Europe Pet Snacks and Treats Market Analysis by 2031
The US and Europe pet snacks and treats market size is projected to grow from US$ 20.24 billion in 2023 to US$ 33.09 billion by 2031; the market is expected to register a CAGR of 6.3% during 2023–2031. Innovation in flavors and formulations of pet snacks and treats by key market players are likely to remain key trends in the market.
US and Europe Pet Snacks and Treats Market Analysis
The humanization of pets has led to an increased demand for functional treats that offer additional benefits, such as dental care, joint support, and stress relief, to pets. As pet owners are becoming increasingly aware of pets’ health needs, they are willing to invest in products that claim to provide additional value beyond basic nutrition. This has encouraged manufacturers to innovate and diversify their offerings, catering to specific dietary requirements and preferences. For instance, in March 2024, Barkbox, Inc., a global omnichannel dog brand, announced the expansion of its consumables business in the dog treats category with the launch of its first full collection—The Snack Pack—of seven dog treat flavors. Thus, the rising number of pet owners drives the US and Europe pet snacks and treats market. Moreover, the growth of mobile commerce and advancements in digital payment systems support the adoption of e-commerce platforms, making it an easy process for consumers to purchase pet snacks and treats on the go. This is expected to create substantial growth opportunities for the US and Europe pet snacks and treats market during the forecast period.
US and Europe Pet Snacks and Treats Market Overview
Pet snacks and treats are for rewarding pets. Treats and snacks may not be the complete source of balanced nutrition, but they help in training the pets, support exercise, and are rewarded for good behavior. Treats and snacks are also provided to the pets to provide mental stimulation, promote healthy teeth, reduce plaque buildup, and keep the breath fresh. The increase in the adoption of pets in the US and European countries is a major factor in creating demand for pet snacks and treats. The expansion of retail chains and the availability of pet snacks and treats in supermarkets and hypermarkets, specialty stores, and online retail have made pet snacks and treats more accessible to a wide consumer base in the US and Europe.
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US and Europe Pet Snacks and Treats Market: Strategic Insights
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US and Europe Pet Snacks and Treats Market Drivers and Opportunities
Growing Number of Pet Owners
The adoption of dogs and cats in the US and Europe has been on the rise, reflecting a significant cultural shift towards pet ownership and companionship, which drives the market. According to the Shelter Animals Count, 109,000 more dogs were adopted in 2023 than in 2022, and 34,000 more cats were adopted compared to 2022. This trend is driven by various factors, including increased recognition of the emotional and health benefits that pets bring to their owners. Pets, particularly dogs and cats, are known to alleviate stress, reduce loneliness, and improve overall mental health. This understanding has led to a surge in pet adoptions as more individuals and families seek the companionship that pets offer. In recent years, there has been a surging trend of pet ownership in the US and Europe, especially among millennials and Generation Z. According to the 2023–2024 National Pet Owners Survey conducted by the American Pet Products Association (APPA), US households owned approximately 46.5 million cats and 65.1 million dogs. The COVID-19 pandemic has amplified the trend, as more people adopted pets for companionship during lockdowns; this has led to a significant increase in the pet population. People increasingly view pets as integral family members. This shift in perception has led to increased spending on premium and specialized pet products, including snacks and treats. Pet owners purchase these products more frequently and seek out healthier, natural, and gourmet options, reflecting broader consumer trends toward health and wellness.
Rising Preference for E-Commerce Platforms
The adoption of e-commerce platforms has rapidly increased across the US and European countries after the onset of the COVID-19 pandemic, as lockdowns and social distancing measures prompted more consumers to purchase products online. Owing to the convenience and accessibility of online shopping, pet owners have continued to purchase pet snacks and treats from e-commerce sites even after the reopening of physical stores. This shift is propelled by the broad selection of products available online, often exceeding the comparatively small range of products displayed in physical stores. Online platforms offer a variety of brands, flavors, and dietary options, catering to diverse pet needs and preferences. Also, the ease of comparing prices, reading reviews, and accessing detailed product information online enhances the shopping experience, encouraging more consumers to buy pet snacks and treats through e-commerce channels. Thus, the rising preference for e-commerce platforms is expected to create substantial growth opportunities for the US and Europe pet snack and treat market during the forecasting period.
US and Europe Pet Snacks and Treats Market Report Segmentation Analysis
Key segments that contributed to the derivation of the US and Europe pet snacks and treats market analysis are product type, flavor, and distribution channel.
- Based on product type, the US and Europe pet snacks and treats market is bifurcated into dog snacks and cat snacks. The dog snack segment is further segmented into biscuits and cookies, jerky, sticks, strips, chew bones, ring treats, and others. The cat snack segment is further segmented into crunchies, lickable treats, jerky, pillows, and others. The dog snack segment accounted for the largest market share in 2023.
- By flavor, the market is segmented into chicken, beef, lamb, seafood, vegetables, fruits, and others. The chicken segment held the largest market share in 2023.
- In terms of distribution channel, the market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. The supermarkets and hypermarkets segment dominated the market in 2023.
US and Europe Pet Snacks and Treats Market Share Analysis by Country
The scope of the US and Europe pet snacks and treats market report is further divided into Germany, France, Italy, Spain, the UK, and the Rest of Europe. Spain is expected to record the highest CAGR during the forecast period. The pet snacks and treats market in Spain is experiencing notable growth, driven by evolving trends in pet ownership and care. According to the European Pet Food Industry Federation (FEDIAF), Spain ranked fourth in terms of dog population, with 9.3 million dogs, after Russia, the UK, and Germany—and seventh in terms of cat population, with 5.86 million cats in 2022. In Spain, pets are increasingly seen as family members, a shift that has significantly influenced customer behavior and spending patterns. This humanization of pets has led to massive demand for a diverse range of high-quality pet snacks and treats. Pets are more willing to invest in premium products that enhance their pets' well-being. In addition, pet owners are becoming more conscious of the ingredients in pet products, thereby mirroring broader trends in human food consumption that emphasize health, wellness, and sustainability. This shift has led to a high demand for treats that are free from artificial additives, fillers, and preservatives. In addition, there is a rising interest in functional treats that offer specific health benefits, such as dental care, joint support, and digestive health to pets.
US and Europe Pet Snacks and Treats Market Report Scope
US and Europe Pet Snacks and Treats Market News and Recent Developments
The US and Europe pet snacks and treats market is evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. A few of the developments in the US and Europe pet snacks and treats market are listed below:
- The J.M. Smucker Company's Milk-Bone brand has launched a limited-edition Vanilla Glaze Flavor Biscuit for dogs in partnership with Dunkin'. (Source: J.M. Smucker Company's, Company Website, May 2024)
- Blue Buffalo introduced new holiday-themed dog treats in crunchy and soft textures. (Source: General Mills, Company Website, November 2023)
US and Europe Pet Snacks and Treats Market Report Coverage and Deliverables
The "US and Europe Pet Snacks and Treats Market Size and Forecast (2021–2031)" report provides a detailed analysis of the market covering below areas:
- US and Europe pet snacks and treats market size and forecast for all the key market segments covered under the scope
- US and Europe pet snacks and treats market trends, as well as market dynamics such as drivers, restraints, and key opportunities
- Detailed Porter's Five Forces and SWOT analysis
- US and Europe pet snacks and treats market analysis covering key market trends, country framework, major players, regulations, and recent market developments.
- Industry landscape and competition analysis covering market concentration, heat map analysis, prominent players, and recent developments for the US and Europe pet snacks and treats market
- Detailed company profiles
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
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to country scope.
Frequently Asked Questions
The rising number of pet owners and rising strategic developments by key players drive the US and Europe pet snacks and treats market.
The market is expected to register a CAGR of 6.3% during 2023–2031.
Growing interest in sustainable, organic, and premium products with innovative flavors is expected to emerge as a trend in the market during the forecast period.
J M Smucker Co; Shameless Pets, LLC; Nestle SA; Nature’s Diet; General Mills Inc; Interquell Gmbh; VAFO Group; Purrform Limited; Scrumbles; Mars Inc; Colorado Pet Treats; mera - The Petfood Family; Schell & Kampeter, Inc; United Petfood; RUPP FOOD Austria GmbH; Irish Dog Foods Limited; Rondo Foods; Inspired Pet Nutrition Ltd; Ava's Pet Palace; Butcher’s Pet Care Limited; Scholtus Special Products B.V; Wellness Pet Company; Addiction Foods LLC; and Smart Cookie Dog Treats are among the key players operating in the market.
1. Introduction
1.1 The Insight Partners Research Report Guidance
1.2 Market Segmentation
2. Executive Summary
2.1 Key Market Insights
2.2 Market Attractiveness
3. Research Methodology
3.1 Secondary Research
3.2 Primary Research
3.2.1 Hypothesis formulation:
3.2.2 Macro-economic factor analysis:
3.2.3 Developing base number:
3.2.4 Data Triangulation:
3.2.5 Country level data:
4. US and Europe Pet Snacks and Treats Market Landscape
4.1 Market Overview
4.2 Porter's Five Forces Analysis
4.2.1 Bargaining Power of Suppliers
4.2.2 Bargaining Power of Buyers
4.2.3 Threat of New Entrants
4.2.4 Competitive Rivalry
4.2.5 Threat of Substitutes
4.3 Ecosystem Analysis
4.3.1 Raw Material Suppliers
4.3.2 Manufacturers
4.3.3 Distributors/Suppliers
4.3.4 Retailers
4.3.5 List of Vendors in the Value Chain
4.4 Average Retail Price Range – By Product Type
5. US and Europe Pet Snacks and Treats Market – Key Market Dynamics
5.1 US and Europe Pet Snacks and Treats Market – Key Market Dynamics
5.2 Market Drivers
5.2.1 Growing Number of Pet Owners
5.2.2 Rising Strategic Developments by Key Players
5.3 Market Restraints
5.3.1 Stringent Government Regulations on Pet Food Manufacturing, Labeling, and Distribution
5.4 Market Opportunities
5.4.1 Rising Preference for E-Commerce Platforms
5.5 Future Trends
5.5.1 Growing Interest in Sustainable, Organic, and Premium Products with Innovative Flavors
5.6 Impact of Drivers and Restraints:
6. US and Europe Pet Snacks and Treats Market Analysis
6.1 US and Europe Pet Snacks and Treats Market Revenue (US$ Million), 2021–2031
6.2 US and Europe Pet Snacks and Treats Market Forecast and Analysis
7. US and Europe Pet Snacks and Treats Market Analysis – by Product Type
7.1 Dog Snacks
7.1.1 Overview
7.1.2 Dog Snacks: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
7.1.2.1 Biscuits and Cookies
7.1.2.1.1 Overview
7.1.2.1.2 Biscuits and Cookies: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
7.1.2.2 Jerky
7.1.2.2.1 Overview
7.1.2.2.2 Jerky: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
7.1.2.3 Sticks
7.1.2.3.1 Overview
7.1.2.3.2 Sticks: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
7.1.2.4 Strips
7.1.2.4.1 Overview
7.1.2.4.2 Strips: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
7.1.2.5 Chew Bones
7.1.2.5.1 Overview
7.1.2.5.2 Chew Bones: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
7.1.2.6 Ring Treats
7.1.2.6.1 Overview
7.1.2.6.2 Ring Treats: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
7.1.2.7 Other Dog Snacks
7.1.2.7.1 Overview
7.1.2.7.2 Other Dog Snacks: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
7.2 Cat Snacks
7.2.1 Overview
7.2.2 Cat Snacks: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
7.2.2.1 Crunchies
7.2.2.1.1 Overview
7.2.2.1.2 Crunchies: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
7.2.2.2 Lickable Treats
7.2.2.2.1 Overview
7.2.2.2.2 Lickable Treats: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
7.2.2.3 Jerky
7.2.2.3.1 Overview
7.2.2.3.2 Jerky: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
7.2.2.4 Pillows
7.2.2.4.1 Overview
7.2.2.4.2 Pillows: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
7.2.2.5 Other Cat Snacks
7.2.2.5.1 Overview
7.2.2.5.2 Other Cat Snacks: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
8. US and Europe Pet Snacks and Treats Market Analysis – by Flavor
8.1 Chicken
8.1.1 Overview
8.1.2 Chicken: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
8.2 Beef
8.2.1 Overview
8.2.2 Beef: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
8.3 Lamb
8.3.1 Overview
8.3.2 Lamb: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
8.4 Seafood
8.4.1 Overview
8.4.2 Seafood: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
8.5 Vegetables
8.5.1 Overview
8.5.2 Vegetables: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
8.6 Fruits
8.6.1 Overview
8.6.2 Fruits: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
8.7 Others
8.7.1 Overview
8.7.2 Others: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
9. US and Europe Pet Snacks and Treats Market Analysis – by Distribution Channel
9.1 Supermarkets and Hypermarkets
9.1.1 Overview
9.1.2 Supermarkets and Hypermarkets: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
9.2 Specialty Stores
9.2.1 Overview
9.2.2 Specialty Stores: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
9.3 Online Retail
9.3.1 Overview
9.3.2 Online Retail: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
9.4 Others
9.4.1 Overview
9.4.2 Others: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
10. US and Europe Pet Snacks and Treats Market – Country Analysis
10.1 Overview
10.2 US
10.2.1 Overview
10.2.2 United States: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
10.2.2.1 United States: US and Europe Pet Snacks and Treats Market Breakdown by Product Type
10.2.2.2 United States: US and Europe Pet Snacks and Treats Market Breakdown by Flavor
10.2.2.3 United States: US and Europe Pet Snacks and Treats Market Breakdown by Distribution Channel
10.3 Europe
10.3.1 Europe Pet Snacks and Treats Market Breakdown by Countries
10.3.2 Europe Pet Snacks and Treats Market Revenue and Forecast and Analysis – by Country
10.3.2.1 Europe Pet Snacks and Treats Market Revenue and Forecast and Analysis – by Country
10.3.2.2 Germany: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
10.3.2.2.1 Germany: Europe Pet Snacks and Treats Market Breakdown by Product Type
10.3.2.2.2 Germany: Europe Pet Snacks and Treats Market Breakdown by Flavor
10.3.2.2.3 Germany: Europe Pet Snacks and Treats Market Breakdown by Distribution Channel
10.3.2.3 France: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
10.3.2.3.1 France: Europe Pet Snacks and Treats Market Breakdown by Product Type
10.3.2.3.2 France: Europe Pet Snacks and Treats Market Breakdown by Flavor
10.3.2.3.3 France: Europe Pet Snacks and Treats Market Breakdown by Distribution Channel
10.3.2.4 Italy: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
10.3.2.4.1 Italy: Europe Pet Snacks and Treats Market Breakdown by Product Type
10.3.2.4.2 Italy: Europe Pet Snacks and Treats Market Breakdown by Flavor
10.3.2.4.3 Italy: Europe Pet Snacks and Treats Market Breakdown by Distribution Channel
10.3.2.5 Spain: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
10.3.2.5.1 Spain: Europe Pet Snacks and Treats Market Breakdown by Product Type
10.3.2.5.2 Spain: Europe Pet Snacks and Treats Market Breakdown by Flavor
10.3.2.5.3 Spain: Europe Pet Snacks and Treats Market Breakdown by Distribution Channel
10.3.2.6 United Kingdom: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
10.3.2.6.1 United Kingdom: Europe Pet Snacks and Treats Market Breakdown by Product Type
10.3.2.6.2 United Kingdom: Europe Pet Snacks and Treats Market Breakdown by Flavor
10.3.2.6.3 United Kingdom: Europe Pet Snacks and Treats Market Breakdown by Distribution Channel
10.3.2.7 Rest of Europe: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
10.3.2.7.1 Rest of Europe: Europe Pet Snacks and Treats Market Breakdown by Product Type
10.3.2.7.2 Rest of Europe: Europe Pet Snacks and Treats Market Breakdown by Flavor
10.3.2.7.3 Rest of Europe: Europe Pet Snacks and Treats Market Breakdown by Distribution Channel
11. Competitive Landscape
11.1 Heat Map Analysis by Key Players
11.2 Company Positioning & Concentration
12. Industry Landscape
12.1 Overview
12.2 Organic Growth Strategies
12.2.1 Overview
12.3 Inorganic Growth Strategies
12.3.1 Overview
13. Company Profiles
13.1 J M Smucker Co
13.1.1 Key Facts
13.1.2 Business Description
13.1.3 Products and Services
13.1.4 Financial Overview
13.1.5 SWOT Analysis
13.1.6 Key Developments
13.2 Shameless Pets, LLC
13.2.1 Key Facts
13.2.2 Business Description
13.2.3 Products and Services
13.2.4 Financial Overview
13.2.5 SWOT Analysis
13.2.6 Key Developments
13.3 Nestle SA
13.3.1 Key Facts
13.3.2 Business Description
13.3.3 Products and Services
13.3.4 Financial Overview
13.3.5 SWOT Analysis
13.3.6 Key Developments
13.4 Nature's Diet
13.4.1 Key Facts
13.4.2 Business Description
13.4.3 Products and Services
13.4.4 Financial Overview
13.4.5 SWOT Analysis
13.4.6 Key Developments
13.5 General Mills Inc
13.5.1 Key Facts
13.5.2 Business Description
13.5.3 Products and Services
13.5.4 Financial Overview
13.5.5 SWOT Analysis
13.5.6 Key Developments
13.6 Interquell Gmbh
13.6.1 Key Facts
13.6.2 Business Description
13.6.3 Products and Services
13.6.4 Financial Overview
13.6.5 SWOT Analysis
13.6.6 Key Developments
13.7 VAFO Group
13.7.1 Key Facts
13.7.2 Business Description
13.7.3 Products and Services
13.7.4 Financial Overview
13.7.5 SWOT Analysis
13.7.6 Key Developments
13.8 Purrform Limited
13.8.1 Key Facts
13.8.2 Business Description
13.8.3 Products and Services
13.8.4 Financial Overview
13.8.5 SWOT Analysis
13.8.6 Key Developments
13.9 Scrumbles
13.9.1 Key Facts
13.9.2 Business Description
13.9.3 Products and Services
13.9.4 Financial Overview
13.9.5 SWOT Analysis
13.9.6 Key Developments
13.10 Mars Inc
13.10.1 Key Facts
13.10.2 Business Description
13.10.3 Products and Services
13.10.4 Financial Overview
13.10.5 SWOT Analysis
13.10.6 Key Developments
13.11 Colorado Pet Treats
13.11.1 Key Facts
13.11.2 Business Description
13.11.3 Products and Services
13.11.4 Financial Overview
13.11.5 SWOT Analysis
13.11.6 Key Developments
13.12 mera - The Petfood Family
13.12.1 Key Facts
13.12.2 Business Description
13.12.3 Products and Services
13.12.4 Financial Overview
13.12.5 SWOT Analysis
13.12.6 Key Developments
13.13 Schell & Kampeter, Inc
13.13.1 Key Facts
13.13.2 Business Description
13.13.3 Products and Services
13.13.4 Financial Overview
13.13.5 SWOT Analysis
13.13.6 Key Developments
13.14 United Petfood
13.14.1 Key Facts
13.14.2 Business Description
13.14.3 Products and Services
13.14.4 Financial Overview
13.14.5 SWOT Analysis
13.14.6 Key Developments
13.15 RUPP FOOD Austria GmbH
13.15.1 Key Facts
13.15.2 Business Description
13.15.3 Products and Services
13.15.4 Financial Overview
13.15.5 SWOT Analysis
13.15.6 Key Developments
13.16 Irish Dog Foods Limited
13.16.1 Key Facts
13.16.2 Business Description
13.16.3 Products and Services
13.16.4 Financial Overview
13.16.5 SWOT Analysis
13.16.6 Key Developments
13.17 Rondo Food GmbH & Co. KG
13.17.1 Key Facts
13.17.2 Business Description
13.17.3 Products and Services
13.17.4 Financial Overview
13.17.5 SWOT Analysis
13.17.6 Key Developments
13.18 Inspired Pet Nutrition Ltd
13.18.1 Key Facts
13.18.2 Business Description
13.18.3 Products and Services
13.18.4 Financial Overview
13.18.5 SWOT Analysis
13.18.6 Key Developments
13.19 Ava's Pet Palace
13.19.1 Key Facts
13.19.2 Business Description
13.19.3 Products and Services
13.19.4 Financial Overview
13.19.5 SWOT Analysis
13.19.6 Key Developments
13.20 Butcher’s Pet Care Limited
13.20.1 Key Facts
13.20.2 Business Description
13.20.3 Products and Services
13.20.4 Financial Overview
13.20.5 SWOT Analysis
13.20.6 Key Developments
13.21 Scholtus Special Products B.V
13.21.1 Key Facts
13.21.2 Business Description
13.21.3 Products and Services
13.21.4 Financial Overview
13.21.5 SWOT Analysis
13.21.6 Key Developments
13.22 Wellness Pet Company
13.22.1 Key Facts
13.22.2 Business Description
13.22.3 Products and Services
13.22.4 Financial Overview
13.22.5 SWOT Analysis
13.22.6 Key Developments
13.23 Addiction Foods LLC
13.23.1 Key Facts
13.23.2 Business Description
13.23.3 Products and Services
13.23.4 Financial Overview
13.23.5 SWOT Analysis
13.23.6 Key Developments
13.24 Smart Cookie Dog Treats
13.24.1 Key Facts
13.24.2 Business Description
13.24.3 Products and Services
13.24.4 Financial Overview
13.24.5 SWOT Analysis
13.24.6 Key Developments
14. Appendix
14.1 About The Insight Partners
List of Tables
Table 1. US and Europe Pet Snacks and Treats Market Segmentation
Table 2. List of Vendors in the Value Chain:
Table 3. Average Retail Price Range for Dog Snacks and Treats in US, 2023, (US$)
Table 4. Average Retail Price Range for Cat Snacks and Treats in US, 2023, (US$)
Table 5. Average Retail Price Range for Dog Snacks and Treats in Europe, 2023, (US$)
Table 6. Average Retail Price Range for Cat Snacks and Treats in Europe, 2023, (US$)
Table 7. US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
Table 8. US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million) – by Product Type
Table 9. US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million) – by Flavor
Table 10. US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million) – by Distribution Channel
Table 11. United States: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million) – by Product Type
Table 12. United States: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million) – by Flavor
Table 13. United States: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million) – by Distribution Channel
Table 14. Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million) – by Country
Table 15. Germany: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million) – by Product Type
Table 16. Germany: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million) – by Flavor
Table 17. Germany: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million) – by Distribution Channel
Table 18. France: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million) – by Product Type
Table 19. France: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million) – by Flavor
Table 20. France: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million) – by Distribution Channel
Table 21. Italy: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million) – by Product Type
Table 22. Italy: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million) – by Flavor
Table 23. Italy: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million) – by Distribution Channel
Table 24. Spain: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million) – by Product Type
Table 25. Spain: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million) – by Flavor
Table 26. Spain: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million) – by Distribution Channel
Table 27. United Kingdom: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million) – by Product Type
Table 28. United Kingdom: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million) – by Flavor
Table 29. United Kingdom: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million) – by Distribution Channel
Table 30. Rest of Europe: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million) – by Product Type
Table 31. Rest of Europe: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million) – by Flavor
Table 32. Rest of Europe: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million) – by Distribution Channel
Table 33. Recent Organic Growth Strategies in US and Europe Pet Snacks and Treats Market
Table 34. Recent Inorganic Growth Strategies in the US and Europe Pet Snacks and Treats Market
List of Figures
Figure 1. US and Europe Pet Snacks and Treats Market Segmentation, by Country
Figure 2. Porter's Five Forces Analysis
Figure 3. Ecosystem: US and Europe Pet Snacks and Treats Market
Figure 4. Impact Analysis of Drivers and Restraints
Figure 5. US and Europe Pet Snacks and Treats Market Revenue (US$ Million), 2021–2031
Figure 6. US and Europe Pet Snacks and Treats Market Share (%) – by Product Type, 2023 and 2031
Figure 7. Dog Snacks: US and Europe Pet Snacks and Treats Market– Revenue and Forecast to 2031 (US$ Million)
Figure 8. Biscuits and Cookies: US and Europe Pet Snacks and Treats Market– Revenue and Forecast to 2031 (US$ Million)
Figure 9. Jerky: US and Europe Pet Snacks and Treats Market– Revenue and Forecast to 2031 (US$ Million)
Figure 10. Sticks: US and Europe Pet Snacks and Treats Market– Revenue and Forecast to 2031 (US$ Million)
Figure 11. Strips: US and Europe Pet Snacks and Treats Market– Revenue and Forecast to 2031 (US$ Million)
Figure 12. Chew Bones: US and Europe Pet Snacks and Treats Market– Revenue and Forecast to 2031 (US$ Million)
Figure 13. Ring Treats: US and Europe Pet Snacks and Treats Market– Revenue and Forecast to 2031 (US$ Million)
Figure 14. Other Dog Snacks: US and Europe Pet Snacks and Treats Market– Revenue and Forecast to 2031 (US$ Million)
Figure 15. Cat Snacks: US and Europe Pet Snacks and Treats Market– Revenue and Forecast to 2031 (US$ Million)
Figure 16. Crunchies: US and Europe Pet Snacks and Treats Market– Revenue and Forecast to 2031 (US$ Million)
Figure 17. Lickable Treats: US and Europe Pet Snacks and Treats Market– Revenue and Forecast to 2031 (US$ Million)
Figure 18. Jerky: US and Europe Pet Snacks and Treats Market– Revenue and Forecast to 2031 (US$ Million)
Figure 19. Pillows: US and Europe Pet Snacks and Treats Market– Revenue and Forecast to 2031 (US$ Million)
Figure 20. Other Cat Snacks: US and Europe Pet Snacks and Treats Market– Revenue and Forecast to 2031 (US$ Million)
Figure 21. US and Europe Pet Snacks and Treats Market Share (%) – by Flavor, 2023 and 2031
Figure 22. Chicken: US and Europe Pet Snacks and Treats Market– Revenue and Forecast to 2031 (US$ Million)
Figure 23. Beef: US and Europe Pet Snacks and Treats Market– Revenue and Forecast to 2031 (US$ Million)
Figure 24. Lamb: US and Europe Pet Snacks and Treats Market– Revenue and Forecast to 2031 (US$ Million)
Figure 25. Seafood: US and Europe Pet Snacks and Treats Market– Revenue and Forecast to 2031 (US$ Million)
Figure 26. Vegetables: US and Europe Pet Snacks and Treats Market– Revenue and Forecast to 2031 (US$ Million)
Figure 27. Fruits: US and Europe Pet Snacks and Treats Market– Revenue and Forecast to 2031 (US$ Million)
Figure 28. Others: US and Europe Pet Snacks and Treats Market– Revenue and Forecast to 2031 (US$ Million)
Figure 29. US and Europe Pet Snacks and Treats Market Share (%) – by Distribution Channel, 2023 and 2031
Figure 30. Supermarkets and Hypermarkets: US and Europe Pet Snacks and Treats Market– Revenue and Forecast to 2031 (US$ Million)
Figure 31. Specialty Stores: US and Europe Pet Snacks and Treats Market– Revenue and Forecast to 2031 (US$ Million)
Figure 32. Online Retail: US and Europe Pet Snacks and Treats Market– Revenue and Forecast to 2031 (US$ Million)
Figure 33. Others: US and Europe Pet Snacks and Treats Market– Revenue and Forecast to 2031 (US$ Million)
Figure 34. PET Snacks and Treats Market Breakdown by Region, 2023 and 2031 (%)
Figure 35. United States: US and Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
Figure 36. Europe Pet Snacks and Treats Market Breakdown by Key Countries, 2023 and 2031 (%)
Figure 37. Germany: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
Figure 38. France: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
Figure 39. Italy: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
Figure 40. Spain: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
Figure 41. United Kingdom: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
Figure 42. Rest of Europe: Europe Pet Snacks and Treats Market – Revenue and Forecast to 2031 (US$ Million)
Figure 43. Heat Map Analysis by Key Players
Figure 44. Company Positioning & Concentration
The List of Companies - US and Europe Pet Snacks and Treats Market
- J M Smucker Co
- Shameless Pets LLC
- Nestle SA
- Nature’s Diet
- General Mills Inc
- Interquell Gmbh
- VAFO Group
- Purrform Limited
- Scrumbles
- Mars Inc
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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